The Why of Consumption. Contemporary Perspectives on Consumer Motives, Goals and Desires.

Book 4 of 19: Routledge Interpretive Marketing Research

Huffman, Cynthia; Mick, David Glen; Ratneshwar, S.

ISBN 10: 0415220955 ISBN 13: 9780415220958
Published by Taylor & Francis Ltd, 2000
Language: English
Condition: New Hardcover

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