Why of Consumption : Contemporary Perspectives on Consumer Motives, Goals and Desires

Book 4 of 19: Routledge Interpretive Marketing Research

Ratneshwar, S. (EDT); Mick, David Glen (EDT); Huffman, Cynthia (EDT)

ISBN 10: 0415220955 ISBN 13: 9780415220958
Published by Routledge, 2000
Language: English
Condition: Used - As new Hardcover

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