The Why of Consumption: Contemporary Perspectives on Consumer Motives, Goals and Desires

Book 4 of 19: Routledge Interpretive Marketing Research

Huffman, Cynthia; Mick, David Glen; Ratneshwar, S.

ISBN 10: 0415316170 ISBN 13: 9780415316170
Published by Routledge, 2000
Language: English
Condition: Used - Good Soft cover

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Used - Soft cover

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