WHERE ARE YOU GOING? A Sales, Marketing, and Life Guide for an Entrepreneur.
The entrepreneurial world is filled with former highly successful intrapreneurial businesspeople who have brought that mindset into their entrepreneurial careers. They know what it takes to be successful because they have created great performance habits, and applying those habits to their work as entrepreneurs is just a natural step.
However, sales and marketing are areas in which many highly qualified entrepreneurs fall short of their capabilities. What would it indicate if we were to assign a label to your current sales and marketing skills? Here is what we often hear from aspiring entrepreneurs: "I'm not a salesperson," or "I've never sold anything."
Where you are in your entrepreneurial journey matters, but the unseen qualities, abilities, and possibilities that lie ahead are the most critical. Entrepreneurial sales and marketing success begins and ends with the leads you locate, the prospects you gather, the relationships you build, and the sales you eventually make. Not the incredible technology you have designed, not the super product or program you may offer, or the marvelous anything you sell. This book is about growing your business through enhanced sales and marketing. You may not have world-class sales talent- very few do- but you can substantially elevate what you have.
We didn't write the book based on their present status and boundaries. We sense that you have something unfinished by being here-something you believe can be much more significant in your entrepreneurial journey. Sales and marketing are developmental processes. Our purpose is to help you move from potential to reality. Our mission is to provide the ingredients to help you build a bridge from where you are to where you want to be.
Authors Lou Vickery and Jim "Gymbeaux" Brown have over 70 years of experience in the sales training and development field. If you want to have a rock-solid sales and marketing platform, secure a copy of WHERE ARE YOU GOING? Sales and Marketing Guide for an Entrepreneur.
The mystery and adventure of the entrepreneurial journey are in great hands-your own. Keep learning, applying, hustling, and improving. But also keep this book close at hand. Whether in sales or in life, this book can serve as an authentic reference source for your future. The nature of this book requires the gift of presence. It demands the gift of action. Are you up to it?
Lou Vickery is a voice of Generational Wisdom. He encourages and guides his audience to achieve results at their highest level. People experience Lou as an inspired speaker who entertains and moves his audience into action. An international best-selling author of 24 books (12 still in print) in the Vickery Library, Lou is working on number 25 right now! The topic of each of Lou's books is essential to life-he writes and speaks to share wisdom with us. Lou connects with people through his writing and face-to-face training and development sessions. A man of many talents, Lou grew up on a farm in rural Alabama. A promising young athlete, Lou signed on as a pitcher with the St. Louis Cardinals and later played with the New York Yankees. After baseball, Lou represented Merrill Lynch for a few years. There, he learned to speak to groups large and small.He has taught successful personal sales in every major city in the United States. He hosted a radio talk show for 14 years and co-hosted a TV Show. Continuing his athletic competitiveness on the tennis circuit, he won a USTA State Championship in his late 70's! All the while, Lou is writing books reflecting his wisdom and love for people. Today, Lou serves as a speaker to inspire and elevate sales executives' thinking and improve the performance of individuals from the experienced to the non-experienced. He shares his generational wisdom with young and old in his unique way, which changes attitudes and habits, leading to life changes."We have an obligation and responsibility to make our community a better place in which to live...and as we strive to reach beyond our present level in life, we move on toward the worthy goal of producing results that outlive us." -Lou Vickery
Jim "Gymbeaux" Brown isn't your everyday professional entrepreneur. With a 20-year tenure in the U.S. Coast Guard, specializing in Personnel Administration and Merchant Marine Safety, and over 33 years as a real estate leader-salesman, company owner, broker, manager, team leader, and trainer-he's a powerhouse of experience. But Jim isn't just about titles. He's a lifelong student, having read over 1,000 books on sales, relationships, team building, and the psychology of selling. He's also written and published more than 1,000 Nuggets for the Noggin, short but insightful articles on sales, management, motivation, and book reviews, found on his blog: www.NuggetsfortheNoggin.com. A proud alumnus of Bowling Green State University with a focus on Marketing and Advertising, Jim sums up his passion in one statement: "To help people do what they do and do it better!" A man of wisdom, experience, and an unwavering commitment to personal growth-"Gymbeaux" proves that success is a lifelong journey. His self-education continues, and he challenges others to embrace the same mindset. "I may not always have the answers right away, but I'm confident I can point you in the right direction." You can reach Jim at TheJimBrown@pm.me. Jim and his wife Diane have been married for 57 years. They have built a legacy that spans four children, nine grandchildren, and four great-grandchildren.
