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An insider's guide to business describes how corporations work and reviews the critical elements of business success--growth, return on assets, rate of inventory turnover, understanding customers, and taking advantage of the changing marketplace. 75,000 first printing.
About the Author: Ram Charan is a highly sought adviser to CEOs and senior executives in companies ranging from start-ups to the Fortune 500, including GE, Ford, DuPont, EDS, Universal Studios, and Verizon. He is the author of Boards That Work and the coauthor of Every Business Is a Growth Business and E-Board Strategies. Dr. Charan has written numerous articles for Harvard Business Review and other publications, including the Fortune cover story "Why CEOs Fail."He has a D.B.A and an M.B.A. from Harvard Business School and has taught at Harvard and Northwestern. He won the best teacher award at Northwestern's Kellogg School and was recently elected a Fellow of the National Academy of Human Resources.
Title: What the CEO Wants You to Know : How Your ...
Publisher: Crown Business
Publication Date: 2001
Binding: Hardcover
Condition: Acceptable