What Would Apple Do?
Language: English
Published by Biteback Publishing, GB, 2013
- Softcover
- New
Seller: Rarewaves.com USA, London, London, United KingdomRarewaves.com USA
AbeBooks seller since June 11, 2025
Condition: New
£ 9.68
Quantity: 9 available
Add to basketItem description from seller
In 2011, Apple officially became the most valuable company of all time. iPod, iPad, iTunes, App Store - the list goes on. Apple's must-have products add up to one giant success story. So what's their secret? What makes Apple the most innovative company on the planet? The answer: Apple does exactly the opposite of what any other company would do. Unlike the competition, Apple develops devices and programs by concentrating on a small number of functions. Forget complex market analyses. Forget asking customers to help develop products. And, unlike Google and other internet giants, it wants you to pay for them. Apple combines traditional business thinking with the endless opportunities of the digital age. In this brave new world where brands and products are dragged into the opinion marketplace, What Would Apple Do? (short and sweet, just how Apple would do a book) brilliantly and concisely reveals how you can learn from Apple to develop compelling business ideas and market them successfully.…
Seller Inventory # LU-9781849545730
- Title
- What Would Apple Do?
- Author
- Dirk Beckmann
- Publisher
- Biteback Publishing, GB
- Publication year
- 2013
- Condition
- New
- Binding
- Paperback
- Language
- English
- ISBN 10
- 1849545731
- ISBN 13
- 9781849545730
- Item weight
- 159 grams
"Synopsis" may belong to another edition of this title.
About the Author
"About the title" may belong to another edition of this title.
Rarewaves.com USA
London, London, United Kingdom
AbeBooks seller since June 11, 2025
Shipping rates from United Kingdom to U.S.A.
| Item | 10 to 15 business days | 10 to 15 business days |
|---|---|---|
| First item | £ 0.00 | £ 0.00 |
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