More Western Hometown Daily Newspapers Readership Study #5 - 1949

Published by Hometown Daily Newspaper Publishers' Promotion Committee, 1949

  • Softcover
  • Used
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Seller: Boyd Used & Rare Books, Portland, OR, U.S.A.Boyd Used & Rare Books

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Softcover

Condition: Used - Very good

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Item description from seller

Staple-bound folio size publication has edge wear to wraps with a few very small closed tears. Rubbing wear to spine edge. A little wear to head and tail of spine. Bumping with small creases to lower front fore edge corner. Just a few small blemish spots on wraps. Tiny hole on rear cover. 9.75 x 13 inches. 140 pages. A series of annual readership studies for various small newspapers across western states conducted by Chilton Bush started in 1945. This was study #5. The newspapers included in this survey are: Albany Democrat Herald (Oregon), Pueblo Star-Journal and Chieftain (Colorado), Santa Monica Evening Outlook (California), Twin Falls Times-News (Idaho) and Yakima Daily Republic & Morning Herald (Washington). The topics covered are Reading page by page, significant readership data, local advertising readership, and five-year summary and analysis. Chilton Bush was the Director of the Institute for Journalistic Studies at Stanford University for twenty-seven years. He wrote several journalism books, including "Newswriting and Reporting Public Affairs" and "The Art of News Communication.…

Seller Inventory # 009238

Bibliographic details

Title
More Western Hometown Daily Newspapers Readership Study #5 - 1949
Author
Chilton R. Bush
Publisher
Hometown Daily Newspaper Publishers' Promotion Committee
Publication year
1949
Condition
Very Good-
Binding
Soft cover
Item weight
2 ounces
Dimensions
Folio - over 12 - 15" tall

Boyd Used & Rare Books

Portland, OR, U.S.A.

5-star seller

AbeBooks seller since February 18, 2013

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Boyd Used & Rare Books

OR, U.S.A.