Weinstein, A: Designing and Delivering Superior Customer Val
Language: English
Published by Taylor & Francis, 2019
- Hardcover
- New
Condition: New
£ 174.27
Quantity: Over 20 available
Add to basketItem description from seller
Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Art Weinstein is a professor of marketing in the Huizenga School of Business and Entrepreneurship at Nova Southeastern University, Fort Lauderdale. He earned his Ph.D. in 1991 from Florida International University. Dr. Weinstein is the author of The .
Seller Inventory # 594567494
- Title
- Weinstein, A: Designing and Delivering Superior Customer Val
- Author
- Art Weinstein (Nova Southeastern University, Fort Lauderdale, Florida, USA)|William C. Johnson
- Publisher
- Taylor & Francis
- Publication year
- 2019
- Condition
- New
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 0367230186
- ISBN 13
- 9780367230180
"Synopsis" may belong to another edition of this title.
About the Author
Art Weinstein is a professor of marketing in the Huizenga School of Business and Entrepreneurship at Nova Southeastern University, Fort Lauderdale. He earned his Ph.D. in 1991 from Florida International University. Dr. Weinstein is the author of The Handbook of Market Segmentation, 3rd Edition and Defining Your Market, as well as more than 70 scholarly articles and papers on customer-focused topics and marketing strategy issues. He was the founder and editor of the Journal of Segmentation in Marketing. Dr. Weinstein has consulted for many high-tech and service firms.
"About the title" may belong to another edition of this title.
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