Web Systems Design and Online Consumer Behavior (Hardcover)
Language: English
Published by IGI Global, Hershey, 2004
- Hardcover
- New
Seller: AussieBookSeller, Truganina, VIC, AustraliaAussieBookSeller
AbeBooks seller since June 22, 2007
Condition: New
£ 135.29
Quantity: 1 available
Add to basketItem description from seller
Hardcover. Web Systems Design and Online Consumer Behavior takes and interdisciplinary approach toward systems design in the online environment by providing an understanding of how consumers behave while shopping online and how certain system design elements may impact consumers' perceptions, attitude, intentions, and actual behavior. This book contains theoretical and empirical research from expert scholars in a number of areas including communications, psychology, marketing and advertising, and information systems. This book provides an integrated look at the subject area as described above to further our understanding of the linkage among various disciplines inherently connected with one another in electronic commerce. Web Systems Design and Online Consumer Behavior takes and interdisciplinary approach toward systems design in the online environment by providing an understanding of how consumers behave while shopping online and how certain system design elements may impact consumers' perceptions, attitude, intentions, and actual behavior. This book contains theoretical and empirical research from expert scholars in a number of areas including communications, psychology, marketing and advertising, and information systems. This book provides an integrated look at the subject area as described above to further our understanding of the linkage among various disciplines inherently connected with one another in electronic commerce. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.…
Seller Inventory # 9781591403272
- Title
- Web Systems Design and Online Consumer Behavior (Hardcover)
- Author
- Yuan Gao
- Publisher
- IGI Global, Hershey
- Publication year
- 2004
- Condition
- new
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 1591403278
- ISBN 13
- 9781591403272
"Synopsis" may belong to another edition of this title.
AussieBookSeller
Truganina, VIC, Australia
AbeBooks seller since June 22, 2007
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|---|---|---|
| First item | £ 27.50 | £ 32.70 |
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