Visual Merchandising, Third edition: Windows and in-store displays for retail

Morgan, Tony

ISBN 10: 1780676875 ISBN 13: 9781780676876
Published by Laurence King Publishing, 2016
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A great introduction for retail students, this book offers a user-friendly reference guide to all aspects of visual merchandising and covers both window dressing and in-store areas

About the Author: Tony Morgan worked as a Head of Visual Merchandising at Selfridges for 18 years. He has taught and consulted across the world and was a lecturer at the London College of Fashion and the Fashion Retail Academy in London. Tony advocates new visual merchandising talent and is currently working with universities across the UK to mentor and support students.

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Bibliographic Details

Title: Visual Merchandising, Third edition: Windows...
Publisher: Laurence King Publishing
Publication Date: 2016
Binding: Paperback
Condition: Very Good
Edition: 3rd Edition

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Condition: New. With a great introduction for retail students, this is a guide to all aspects of visual merchandising and covers both window dressing and in-store areas. It reveals the secrets of their toolkit and information on the use of mannequins, the technology and how to construct and source props. It also explains the psychology behind buyer behaviour. Num Pages: 224 pages. BIC Classification: KJS; KNPR. Category: (G) General (US: Trade). . . 2016. 3rd Edition. Paperback. . . . . Seller Inventory # V9781780676876

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