Visual Communication: Images with Messages

Lester, Paul Martin

ISBN 10: 0692926313 / ISBN 13: 9780692926314

Published by WritingForTextbooks, 2017

About this Item

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Bibliographic Details

• Title: Visual Communication: Images with Messages
• Publisher: WritingForTextbooks
• Publication Date: 2017
• Language: English
• ISBN 10: 0692926313
• ISBN 13: 9780692926314
• Binding: Paperback
• Condition: Good

About this title

Synopsis

VISUAL COMMUNICATION: IMAGES WITH MESSAGES 7TH EDITION shows you how visual perception is used in all forms of communication, including typography, graphic design, data visualizations, cartoons, photography, motion pictures, television, computers, and the web. In addition there are chapters concerned with visual cues, theories, persuasion, stereotypes and analysis. You will not only learn why an image is memorable, but how to create images that others will remember.