Viscomm: A Guide to Visual Communication Design VCE Units 1-4

Language: English

Published by Cambridge University Press, Cambridge, 2023

1009339990 / 9781009339995

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Completely updated for the new 2024 Study Design, this visually inspiring third edition focuses on the meaning of good design and how human-centred design principles can uncover and solve problems faced by people and the planet. * Students are guided through the new VCD design process (based on the Double Diamond model), and its emphasis on divergent and convergent design thinking, as they explore user-centred approaches to designing innovative messages, objects, environments, and interactive experiences. * New highly relevant case studies and interviews with designers, both emerging and established, showcase contemporary design practice and trends. * A mix of new and proven assessment tasks and new end-of-chapter activities cover all Study Design outcomes, provide practical applications for building folios, and help students consolidate their knowledge and understanding as they prepare for exams. * Practical advice and recent VCE student work supports students as they work on their major design projects, including developing a brief, exploring design concepts, and presenting their final work. * The Interactive Textbook brings the study of Visual Communication Design to life with auto-marked online activities, and a wide range of videos, including how-to demonstrations, and case study support. * The key knowledge and skills requirements of each Area of Study are outlined at the start of every chapter to support teachers delivery of the new Study Design. * Chapter tests with solutions and a practice exam with suggested responses are available in the Teacher Resource Package along with assessment guidelines for the end-of-chapter tasks. * Comprehensive teaching plans ensure lessons cover all the Study Design objectives and outcomes. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.…

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Bibliographic details

Title
Viscomm: A Guide to Visual Communication Design VCE Units 1-4
Author
Jacinta Patterson
Publisher
Cambridge University Press, Cambridge
Publication year
2023
Condition
new
Binding
Soft cover
Language
English
ISBN 10
1009339990
ISBN 13
9781009339995
Edition
3rd Edition

Grand Eagle Retail

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