Virago Reprints and Modern Classics

Language: English

Published by Cambridge University Press, GB, 2021

1108813356 / 9781108813358

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Reprinting, republishing and re-covering old books in new clothes is an established publishing practice. How are books that have fallen out of taste and favour resituated by publishers, and recognised by readers, as relevant and timely? This Element outlines three historical textures within British culture of the late 1970s and early 1980s - History, Remembrance and Heritage - that enabled Virago's reprint publishing to become a commercial and cultural success. With detailed archival case studies of the Virago Reprint Library, Testament of Youth and the Virago Modern Classics, it elaborates how reprints were profitable for the publisher and moved Virago's books - and the Virago brand name - from the periphery of culture to the centre. Throughout Virago's reprint publishing - and especially with the Modern Classics - the epistemic revelation that women writers were forgotten and could, therefore, be rediscovered, was repeated, again and again, and made culturally productive through the marketplace.…

Seller Inventory # LU-9781108813358

Title
Virago Reprints and Modern Classics
Author
D-M Withers
Publisher
Cambridge University Press, GB
Publication year
2021
Condition
New
Binding
Paperback
Language
English
ISBN 10
1108813356
ISBN 13
9781108813358
Item weight
110 grams

Rarewaves.com USA

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