The Unfair Advantage: Digital Marketing Principles that Will Explode the Growth of an Auto Dealership (Unfair Advantage + Digital Marketing Blueprint)
Language: English
Published by J. Joseph Group, LLC, 2018
Series: Book 1 of 2 - Unfair Advantage + Digital Marketing Blueprint
- Softcover
- New
Seller: Majestic Books, Hounslow, United KingdomMajestic Books
AbeBooks seller since January 19, 2007
Condition: New
£ 23.09
Quantity: 1 available
Add to basketItem description from seller
pp. 142.
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- Title
- The Unfair Advantage: Digital Marketing Principles that Will Explode the Growth of an Auto Dealership (Unfair Advantage + Digital Marketing Blueprint)
- Author
- Martinez, Chris; Martinez, Chris J.
- Publisher
- J. Joseph Group, LLC
- Publication year
- 2018
- Condition
- New
- Binding
- Soft cover
- Language
- English
- ISBN 10
- 0997931493
- ISBN 13
- 9780997931495
- Series
- Book 1 of 2: Unfair Advantage + Digital Marketing Blueprint
Chris Martinez's approach helped grow the Charles Maund Toyota Dealership in Austin, Texas by approximately 680% in seven years. Developing an effective, scalable marketing strategy is every car dealership's most pressing challenge.
Yet most dealerships have no idea where to start or are spinning their wheels (and losing the majority of their marketing dollars) with ineffective strategies.
The Unfair Advantage will show you:
- The critical role branding your auto dealership plays in your long-term success
- why humanizing your dealership can make all the difference (and how to do it)
- the key area most dealerships are virtually ignoring (to the detriment of their long-term growth)
- how to develop a solid, effective, scalable marketing strategy that will take your dealership to the next level
- the reasons most dealerships fail to implement a successful marketing plan (so you can avoid them)
Whether you're a car dealership owner, general manager, marketing team member or salesperson, this proven, repeatable and scalable approach to dealership marketing will get you back in the driver's seat so that you're positioned to skyrocket the growth of your auto dealership.
"Synopsis" may belong to another edition of this title.
Majestic Books
Hounslow, United Kingdom
AbeBooks seller since January 19, 2007
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