Understanding Multinationals from Emerging Markets (Paperback)

Language: English

Published by Cambridge University Press, Cambridge, 2015

1107698324 / 9781107698321

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Seller: CitiRetail, Stevenage, United KingdomCitiRetail

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Paperback. Why have relatively poor and underdeveloped countries been able to spawn so many global firms in the last two decades? Are emerging market multinationals (EMNCs) really different from successful multinationals from developed economies? This book tackles these and other fundamental theoretical questions about EMNCs. A distinguished group of researchers assesses the unique strategies and behavior of successful EMNCs, from the Chinese telecommunications firm Huawei to the Indian conglomerate Tata, to the South African beverages firm SABMiller. They address a range of topics, such as the drivers of internationalization by EMNCs; their distinctive process capabilities; how they catch up with established rivals on technology; how state ownership or business-group affiliation affects their behavior; and why they sometimes relocate their headquarters to advanced economies. This book will appeal to scholars and graduate students in global strategy and international business, as well as consultants of multinational companies, looking for state-of-the-art analysis of EMNCs. In this book, a distinguished group of researchers provide a state-of-the-art analysis of emerging market multinationals (EMNCs). They tackle fundamental theoretical questions and assess the unique strategies and behavior of successful EMNCs. Scholars and graduate students, as well as consultants of multinational companies, will find this book of interest. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.…

Seller Inventory # 9781107698321

Title
Understanding Multinationals from Emerging Markets (Paperback)
Author
Alvaro Cuervo-Cazurra
Publisher
Cambridge University Press, Cambridge
Publication year
2015
Condition
new
Binding
Paperback
Language
English
ISBN 10
1107698324
ISBN 13
9781107698321

CitiRetail

Stevenage, United Kingdom

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AbeBooks seller since June 29, 2022

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