Ultimate Guide to Google Adwords: How to Access 100 Million People in 10 Minutes
Marshall, Perry; Rhodes, Mike; Todd, Bryan
ISBN 10: 1599186128 ISBN 13: 9781599186122
Published by Entrepreneur Press, 2017
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Paperback
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About this Item
Description:
May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less. Seller Inventory # G1599186128I4N00
Synopsis:
Covering the latest breaking news in Google AdWords, the Fifth edition introduces revised, expanded and new chapters covering Enhanced Campaigns, Google AdWord's Express, Google's Product Listing Ads, and the introduction to Google's Universal Analytics. Nuances in Big Data advertising are also revealed and expanded sections and necessary updates have been added throughout. Advertisers are given the latest information paired with current screenshots, fresh examples, and new techniques.
About the Authors:
Perry Marshall is one of the world's most expensive and sought-after business consultants. Clients spanning 300 industries seek him for his capacity to integrate many disparate fields: sales, engineering, art, and psychology. His Google AdWords books laid the foundations for the $100 billion Pay Per Click industry. Techniques he pioneered are standard best practices today. More recently, he's turned "80/20" into a verb. 80/20 is not just a fact *about* your business, it's an action you take *on* your business. His works include 80/20 Sales & Marketing, The Ultimate Guide to Google AdWords (4th Edition), the world's most popular book on Google advertising, and The Ultimate Guide to Facebook Advertising (2nd Edition) and Ultimate Guide to Local Business Marketing.
Mike Rhodes, CEO and founder of WebSavvy, is an international speaker and bestselling author, specializing in Google AdWords, Google Analytics, and website conversions.
Bryan Todd is an international marketing consultant and Google AdWords specialist.
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Bibliographic Details
Title: Ultimate Guide to Google Adwords: How to ...
Publisher: Entrepreneur Press
Publication Date: 2017
Binding: Paperback
Condition: Very Good
Dust Jacket Condition: No Jacket
Edition: 5th or later Edition