Trust and Technology in B2B E-Commerce : Practices and Strategies for Assurance
Kumar, Muneesh; Sareen, Mamta
ISBN 10: 1613503539 ISBN 13: 9781613503539
Published by Business Science Reference, 2011
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Hardcover
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Synopsis:
As the use of technology has considerably increased in B2B e-commerce, it becomes imperative to address the issues of trust that emerge in the context of technology. Trust and Technology in B2B E-Commerce: Practices and Strategies for Assurance focuses on various trust issues that emerge from deployment of various e-commerce technologies in interorganizational relationships. Some of these issues relate to security, privacy, authentication, non-repudiation, quality of Web interface, system performance, infrastructure, and environmental factors. This book contributes to the ongoing process of developing a framework for understanding the process of building trust in B2B e-commerce.
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Bibliographic Details
Title: Trust and Technology in B2B E-Commerce : ...
Publisher: Business Science Reference
Publication Date: 2011
Binding: Hardcover
Condition: New