Trademark Power: An Expedition Into an Unproved and Inviting Wilderness
Language: English
Published by Forgotten Books, 2018
- Softcover
- New
Seller: Forgotten Books, London, United KingdomForgotten Books
AbeBooks seller since June 2, 2021
Condition: New
£ 14.23
Quantity: Over 20 available
Add to basketItem description from seller
Print on Demand. This book is the first comprehensive guide to the philosophy, development, and uses of the trademark in business. Its pioneering insights examine the trademark as a historical concept, uncovering the surprising origins of symbolic representation in man's earliest recordings and communications and tracing its evolution into the critical tool it is today. The author argues that the trademark epitomizes a fundamental human faculty for making one thing suggest another, highlighting its significance in separating a product from countless others of its kind. An invaluable resource for entrepreneurs and seasoned businesspeople alike, this book provides a clear path to understanding the power of trademarks and their importance in effective advertising and brand building. This book is a reproduction of an important historical work, digitally reconstructed using state-of-the-art technology to preserve the original format. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in the book.…
Seller Inventory # 9781331623298_0
- Title
- Trademark Power: An Expedition Into an Unproved and Inviting Wilderness
- Author
- Glen Buck
- Publisher
- Forgotten Books
- Publication year
- 2018
- Condition
- New
- Book Type
- print-on-demand item
- Binding
- Paperback
- Language
- English
- ISBN 10
- 1331623294
- ISBN 13
- 9781331623298
- Seller catalogs
- Marketing
Why this ado? Wiseacres everywhere are discoursing sagely concerning the trade mark. As though it were a new thing in the world! The trademark! It is being served to us with the salad at conference dinners; dis cussed where directors gather; tom into shreds by the analyzing class publications; profoundly expounded by wrinkled-browed lawyers; advertised to a patient public through gratuitous spaces in the magazines and abused outrageously by those who protest they love it best.
About the Publisher
Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com
This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.
"Synopsis" may belong to another edition of this title.
Forgotten Books
London, United Kingdom
AbeBooks seller since June 2, 2021
Shipping rates from United Kingdom to U.S.A.
| Item | 5 to 10 business days | 5 to 10 business days |
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Forgotten Books’ Classic Reprint Series utilizes the latest technology to regenerate facsimiles of historically important writings. Careful attention has been made to accurately preserve the original format of each page whilst digitally enhancing the quality of the aged text.
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FB &c Ltd
Dalton House, 60 Windsor Avenue
London, United Kingdom SW19 2RR
Forgotten Books publishes hundreds of thousands of rare and classic books.
This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.
This text has been digitally restored from a historical edition. Some errors may persist, however we consider it worth publishing due to the work's historical value.
The digital edition of all books may be viewed before purchase if you request a sample.
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All books are Print on Demand and will be printed upon purchase and shipped in New Condition. Orders typically ship within 3-5 business days. If you're dissatisfied with your purchase (Incorrect Book/Not as Described/Damaged) or if the order hasn't arrived, you're eligible for a refund within 30 days of the estimated delivery date. If you've changed your mind about a book that you've ordered, please use the ask bookseller a question link to contact us and we'll respond within 2 business days.
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