Total Identity

Language: English

Published by Gingko Press, 2003

9063690207 / 9789063690205

  • Hardcover
  • Used
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Seller: Library House Internet Sales, Grand Rapids, OH, U.S.A.Library House Internet Sales

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Hardcover

Condition: Used - Good

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Item description from seller

This work aims to provide a survey of corporate branding and identity, marketing and effective image communication. It also includes practical advice, strategies and solutions to common problems and dilemmas. Part 1 describes the theory behind branding and corporate identity programmes. Part 2 highlights total identity case studies. Part 3 focuses on the media of communication and how design enhances their effectiveness, and Part 4 discusses the building blocks of design. Piece(s) of the spine missing. Due to age and/or environmental conditions, the pages of this book have darkened. Binding is so loose that the book will stay open to any given page. Some pages are falling out. Please note the image in this listing is a stock photo and may not match the covers of the actual item.

Seller Inventory # 123793681

Title
Total Identity
Author
Brandt, Hans P.; De Heus, Edsco
Publisher
Gingko Press
Publication year
2003
Condition
Good
Dust jacket
Good
Book Type
Book
Binding
Hardcover
Language
English
ISBN 10
9063690207
ISBN 13
9789063690205

Library House Internet Sales

Grand Rapids, OH, U.S.A.

5-star seller

AbeBooks seller since February 3, 2014

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Seller's business information

Library House Books and Art

24164 Front St.
Grand Rapids, OH U.S.A. 43522