Total Customer Service - The Ultimate Weapon

William Davidow and Bro Uttal

ISBN 10: 0060920092 ISBN 13: 9780060920098
Published by HarperPerennial, 1989
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Synopsis:

Customer Service: The Competitive Weapon for the 1990s

Demand for total customer service is rolling over business like a juggernaut. Companies that master service will triumph; those that ignore it will be swept into bankruptcy. Total Customer Service shows why understanding customer service is imperative, how to achieve it, what it costs, and provides a six-point plan for acquiring the decisive weapon in business wars.
The Six-Point Plan for Gaining the Competitive Edge
• Devise a service strategy
• Get top managers to behave like customer service fanatics
• Concentrate on motivating and training employees
• Design products and services that make good customer service possible
• Invest in service infrastructure
• Monitor achievement of customer service goals

Product Description: Total Customer Service: The Ultimate Weapon: A Six Point Plan for Giving Your Company the

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Bibliographic Details

Title: Total Customer Service - The Ultimate Weapon
Publisher: HarperPerennial
Publication Date: 1989
Binding: Paperback
Condition: Used; Good

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William H Davidow
Published by Harper Perennial November 1990, 1990
ISBN 10: 0060920092 ISBN 13: 9780060920098
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William H. Davidow, Bro Uttal
Published by Harper Perennial, 1990
ISBN 10: 0060920092 ISBN 13: 9780060920098
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Paperback. Condition: Good. 256 pages. Cover wornDemand for total customer service is rolling over business like a juggernaut. Companies that master service will triumph; those that ignore it will be swept into bankruptcy. Total Customer Service shows why understanding customer service. Seller Inventory # 1554ae

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