Time-Aware Conversion Prediction for E-Commerce
Language: English
Published by WSPC, 2018
Series: Book 7 of 15 - East China Normal University Scientific Reports
- Hardcover
- Used
Condition: Used - Fine
£ 101.01
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Zustand: Sehr gut | Sprache: Englisch | Produktart: Bücher | This unique compendium provides a novel research on how time influences the conversions of advertising and product recommendation in E-commerce. It proposes time-aware conversion prediction models to solve the problem - what products should be recommended for a given period to maximize conversion? The volume also presents a series of researches on how to build data-driven attribution models to allocate the time-sensitive contribution of advertisements to the conversion. This must-have reference text will be invaluable for researchers, professionals, academics and graduate students keen in databases and artificial intelligence.
Seller Inventory # 31031757/2
- Title
- Time-Aware Conversion Prediction for E-Commerce
- Author
- Wendi Ji, Xiaoling Wang, Aoying Zhou
- Publisher
- WSPC
- Publication year
- 2018
- Condition
- Sehr gut
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 9813224703
- ISBN 13
- 9789813224704
- Series
- Book 7 of 15: East China Normal University Scientific Reports
- Seller catalogs
- Bücher
This unique compendium provides a novel research on how time influences the conversions of advertising and product recommendation in E-commerce. It proposes time-aware conversion prediction models to solve the problem what products should be recommended for a given period to maximize conversion? The volume also presents a series of researches on how to build data-driven attribution models to allocate the time-sensitive contribution of advertisements to the conversion. This must-have reference text will be invaluable for researchers, professionals, academics and graduate students keen in databases and artificial intelligence.
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