The TURBINE DRIVE BUICK. BUICK'S ALL-TIME BEST. 1960 Dealer's Backlit Showroom Display Case Complete with 33 Transparencies Displaying Interior & Exterior Design Choices and Three Upholstery Sample Catalogues
Published by General Motors Corp., Buick Motor Company / William Melish Harris Association Merchandising Displays, Flint, MI / Greenwich, CT, 1959
- Hardcover
- Used





Seller: Tavistock Books, ABAA, Reno, NV, U.S.A.Tavistock Books, ABAA
AbeBooks seller since July 4, 1996
Condition: Used
£ 4,279.11
Quantity:Â 1 available
Add to basketItem description from seller
33 clear plastic transparencies, three upholstery sample catalogues: 3 leaves (graduated thumb tabs) w/ 19 samples; 4 leaves (graduated thumb tabs) w/ 22 samples; 3 leaves (graduated thumb tabs) w/ 20 samples. 33 color illustrated transparencies and three upholstery sample catalogues with a total of 61 sample fabrics (includes vinyl upholstery, faux leather, and synthetic cloth interiors in a range of colors). Cabinet (at largest sections): 19-5/8" (L) x 11-3/4" (W) x 16-1/4" (H). Transparencies: Oblong format 9-5/8" (+ thumb tab) x 15-1/4" Includes: wooden lighted display cabinet (electrical cord to rear and switch located inside top right side of cabinet), three upholstery interior sample catalogues in three and two ring binders inside drawer (titled: Invicta & Invicta Custom Interiors; Invicta & Invicta Convertible Interiors; Electra 225 Interiors), 33 transparencies (14 displaying "Solid Color" exterior, 14 displaying "Two-Tone" exterior, 4 of interiors of the: LeSabre, Invicta, Electra/ Electra 25 & the Chassis, 1 introductory transparency) to be switched to the front (inserted down underneath front glass) in order to illustrate the different exterior & interior colors available. These high-tech lighted displays were developed by the General Motors sales office as an update of their showroom sales flip board displays used (mostly) in the 1950s. Harris Associates was a division of Plasikorp at the time, and were known for their modern and sleek merchandising displays (even patenting one for carpet stores) which used plastic, and plastic transparencies, along with sample books. Potential Buick customers could come into the dealership, and try out various color combinations for trim, car & upholstery, by overlaying the transparencies and seeing, lit up, exactly how their car would appear. Buick designers were trying to boost sagging sales for their division, so they revised the 1960 models from the 1959 which had been the most outlandish fin-heavy models yet produced. The Buick Invicta and Electra models (both featured in this display) lowered the hoods, placed the headlights side-by-side, installed a front grill with concave vertical slats with the tri-shield Buick logo floating in the center. The tailfin tips were rounded off, and they even revived the famous front fender porthole ornaments from the 1940s and 50s. Buick entirely redisgned the dash with a longer speedometer, lights for coolant temperature, generator and oil, and even installed a new a Mirromagic instrument panel mounted facing up, but reflected on a mirror that could be adjusted. One of the most significant changes was a strictly horizontal chrome strip running from rear bumper to the front wheel opening allowing Buick purchasers to make much easier decisions on two-tone paint treatments -- all of which are displayed here in the lighted case. The color combinations illustrate Turquoise, Chalet Blue, Midnight Blue, Lucerne Green, Silver Mist, Gull Grey, Cordovan, Verde Green, Tampico & Titian Red, and others. In addition there are a number of samples showing the possible convertible top materials. As dealers typically disposed of the previous years' showroom material, dealer showroom materials are becoming more & more uncommon in the trade. Moderate wear to case (rubbing and minor scuffing to edges, light soiling). Transparencies lightly scuffed and scratched (clearly worn). Sample booklet leaves worn and warping. Overall, a VG example. Large wooden backlit display cabinet with front-facing backlit window. Blonde finish to wood, with top-doored well behind housing the thick plastic overlays Presumed to be complete but we are unable to verify. …
Seller Inventory # 40220
Bibliographic details
- Title
- The TURBINE DRIVE BUICK. BUICK'S ALL-TIME BEST. 1960 Dealer's Backlit Showroom Display Case Complete with 33 Transparencies Displaying Interior & Exterior Design Choices and Three Upholstery Sample Catalogues
- Author
- [Buick Dealer's Backlit Showroom Display Case]
- Publisher
- General Motors Corp., Buick Motor Company / William Melish Harris Association Merchandising Displays, Flint, MI / Greenwich, CT
- Publication year
- 1959
- Binding
- Hardcover
- Seller catalogs
- Potpourri
Shipping rates within U.S.A.
| Item | 7 to 30 business days | 3 to 7 business days |
|---|---|---|
| First item | £ 5.67 | £ 11.71 |
Payment methods
- Bank Draft
- Check
- Money Order
Store description
Tavistock Books, established in 1989, specializes in First Editions, Antiquarian Rare & Collectible bibliophilic material with a special focus on Charles Dickens. We maintain a stock of 3000 volumes, which may be seen by appointment or by chance when you are in the greater Reno Area, or by browsing our Web page @ www.tavbooks.com. Tavistock Books is a proud member of the Antiquarian Bookseller's Association of America, the Independent On-Line Booksellers' Association and the Grolier Club.…
Specialty
Aviation, General Antiquarian, Books-on-Books, Nursing Literature, Vietnam Conflict Literature, Dickensiana, Illustrated, Children's Serial Fiction, Literary First EditionsAssociation member
Members of these associations are committed to maintaining the highest standards. They vouch for the authenticity of all items offered for sale. They provide expert and detailed descriptions, disclose all significant defects and/or restorations, provide clear and accurate pricing, and operate with fairness and honesty during the purchase experience.Seller's business information
Tavistock Books, ABAA
NV, U.S.A.
Terms of sale
Customer Satisfaction guaranteed, and all items guaranteed as described.
Tavistock Books, established in 1989, maintains an open shop at 1503 Webster St, in Alameda CA
94501. We have no set hours, though we're generally found in residence Tues - Sat, 10-4 PT. Visitors
are welcome by appointment; please call 510-814-0480 for same.
All items Subject to Prior Sale. Cash with order. Visa, MasterCard, Amex, Paypal, Wire Transfer, Money Order, or personal check. Payable in US dollars against a US Bank. Credit card orders are
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CA sales tax applied on orders shipped within the state, unless valid resale
license supplied. Trade courtesy based on ability to reciprocate. Orders
shipped USPS, Insured. Shipping & insurance (w/i US): $5.00 for 1st book of
an order [Media Mail]; $1.50 for each subsequent. Oversize volumes a bit extra. Priority
Mail beginning @ $10.00. Overseas orders shipped via airpost insured @ cost unless other
arrangements made. Other shipping means (e.g., UPS or FedEx) available;
please inquire for rates. Best to call to reserve.
For our CA customers- the CA Franchise Tax Board requires us to collect CA
sales tax on all purchases shipped within the state. This appropriate amount
will be added to your transaction total when the order is processed.
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and violations will be prosecuted to the full extent allowed by statute.
Right of withdrawal
If you are a consumer you can withdraw from the contract in accordance with the following. Consumer means any natural person who is acting for purposes which are outside his trade, business, craft or profession.
Information regarding the right of withdrawal
Statutory right to withdraw
You have the right to withdraw from this contract within 14 days without giving any reason.
The withdrawal period will expire after 14 days from the day on which you acquire, or a third party other than the carrier and indicated by you acquires, physical possession of the last good or the last lot or piece.
To exercise the right of withdrawal, electronically fill in and submit a clear statement on our website, under "My Purchases" in "My Account". We will communicate to you an acknowledgement of receipt of such a withdrawal on a durable medium (e.g. by e-mail) without delay.
To meet the withdrawal deadline, it is sufficient for you to send your communication concerning your exercise of the right of withdrawal before the withdrawal period has expired.
Effects of withdrawal
If you withdraw from this contract, we will reimburse to you all payments received from you, including the costs of delivery (except for the supplementary costs arising if you chose a type of delivery other than the least expensive type of standard delivery offered by us).
We may make a deduction from the reimbursement for loss in value of any goods supplied, if the loss is the result of unnecessary handling by you.
We will make the reimbursement without undue delay, and not later than 14 days after the day on which we are informed about your decision to withdraw from this contract.
We will make the reimbursement using the same means of payment as you used for the initial transaction, unless you have expressly agreed otherwise; in any event, you will not incur any fees as a result of such reimbursement.
We may withhold reimbursement until we have received the goods back, or you have supplied evidence of having sent back the goods, whichever is the earliest.
You shall send back the goods or hand them over to Tavistock Books, ABAA, Reno, Nevada, U.S.A., +1 510-499-5930, without undue delay and in any event not later than 14 days from the day on which you communicate your withdrawal from this contract to us. The deadline is met if you send back the goods before the period of 14 days has expired. You will have to bear the direct cost of returning the goods. You are only liable for any diminished value of the goods resulting from the handling other than what is necessary to establish the nature, characteristics and functioning of the goods.
Exceptions to the right of withdrawal
The right of withdrawal does not apply to:
- The delivery of newspapers, journals or magazines with the exception of subscription contracts; and
- The supply of digital content which is not supplied on a tangible medium (e.g. on a CD or DVD) if you accepted when you placed your order that we could start to deliver it, and that you could not withdraw once delivery had started.
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