Switch: How to Change Things When Change Is Hard
Heath, Dan; Heath, Chip
Sold by ZBK Books, Carlstadt, NJ, U.S.A.
AbeBooks Seller since 10 March 2023
Used - Soft cover
Condition: Used - Fair
Quantity: 4 available
Add to basketSold by ZBK Books, Carlstadt, NJ, U.S.A.
AbeBooks Seller since 10 March 2023
Condition: Used - Fair
Quantity: 4 available
Add to basketFast & Free Shipping â A well-used but reliable copy with all text fully readable. Pages and cover remain intact, though wear such as notes, highlighting, bends, or library marks may be present. Supplemental items like CDs or access codes may not be included.
Seller Inventory # ZWV.1847940323.A
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Change is hard. It doesn't have to be.
We all know that change is hard. It's unsettling, it's time-consuming, and all too often we give up at the first sign of a setback.
But why do we insist on seeing the obstacles rather than the goal? This is the question that bestselling authors Chip and Dan Heath tackle in their compelling and insightful book. They argue that we need only understand how our minds function in order to unlock shortcuts to switches in behaviour.
Illustrating their ideas with scientific studies and remarkable real-life turnarounds - from the secrets of successful marriage counselling to the pile of gloves that transformed one company's finances - the brothers Heath prove that deceptively simple methods can yield truly extraordinary results.
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