Survey Research (Survey Research (Paperback))

Sapsford, Roger

ISBN 10: 1412912326 / ISBN 13: 9781412912327

Published by SAGE Publications Ltd (edition 2nd), 2006

It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting. Seller Inventory # 1412912326-11-1

Synopsis:

This much-anticipated Second Edition presents an informative and accessible account of survey research. It guides the reader through the main theoretical and practical aspects of the subject and illustrates the application of survey methods through examples. Thoroughly revised and updated, it presents:

• Concise and analytic coverage of multivariate analysis techniques
•   A new chapter giving theoretical and practical advice on the stages involved in constructing scales to measure attitude or personality
• An account of using materials on the internet
• Concise introductions and summaries to all chapters

This book will prove to be equally useful for students conducting small research projects in the social sciences or related professional/applied areas, researchers planning systematic data collection for applied purposes and policy makers who want to understand and analyse the research with whose conclusions they are presented.

About the Author: Roger Sapsford is Reader in Social Research at the University of Teesside.

Bibliographic Details

Title: Survey Research (Survey Research (Paperback))
Publisher: SAGE Publications Ltd (edition 2nd)
Publication Date: 2006
Binding: Paperback
Condition: Very Good
Edition: 2nd.