Surfing the Long Wave: Knowledge Entrepreneurship in Britain

Charles Leadbetter, Kate Oakley

ISBN 10: 1841800457 ISBN 13: 9781841800455
Published by Demos 13/07/2001, 2001
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Surfing the Long Wave aims to explode some of the myths that cloud our understanding of entrepreneurship, confuse our attitudes and provide a misleading basis for the economic policies that are supposed to promote it. Put very crudely, entrepreneurship is an activity in which a partnership or team of people, combining different skills, identify an opportunity to create a new product or service and then mobilise the resources, both financial and human, to realise the idea.

In the past it has been assumed that achieving the right economic conditions is the only truly effective way to encourage entrepreneurailism. Not so, say the authors, who make a series of major policy recommendations which would dramatically alter the way government departments, notably the DTI, and public sector institutions operate as champions of business innovation.

The report is based on interviews conducted over three years with more than 30 British entrepreneurs, from animation to medical technology to dotcoms. The authors conclude that entrepreneurship is taking new forms: it is now less individualistic and more collaborative. The traditional view is that an entrepreneur is either a struggling small businessman or a lone hero with the charismatic qualities to take risks and persuade others to back their judgement: Anita Roddick, Alan Sugar or Richard Branson, for example. The research shows that this stereotype is increasingly misleading.

While entrepreneurs may often be lone mavericks, entrepreneurship is a far more structured, often team-based activity. Public policy should be less concerned with creating incentives for lone entrepreneurs and more concerned with promoting the conditions for successful entrepreneurship as an activity. Entrepreneurship succeeds by pulling together the different skills and know-how needed to turn an idea into a business, product or service.

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Bibliographic Details

Title: Surfing the Long Wave: Knowledge ...
Publisher: Demos 13/07/2001
Publication Date: 2001
Binding: Paperback
Condition: Very Good

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Leadbetter, C. and Oakley, K.
Published by Demos, 2001
ISBN 10: 1841800457 ISBN 13: 9781841800455
Used Softcover

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Condition: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,250grams, ISBN:1841800457. Seller Inventory # 8846517

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Stock Image

Leadbetter, C.
Published by Demos, 2001
ISBN 10: 1841800457 ISBN 13: 9781841800455
Used Softcover

Seller: Anybook.com, Lincoln, United Kingdom

Seller rating 5 out of 5 stars 5-star rating, Learn more about seller ratings

Condition: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,250grams, ISBN:1841800457. Seller Inventory # 9137204

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