Supply Chain Management in Multichannel and Omnichannel Retailing

Language: English

Published by GRIN Verlag, 2017

3668432457 / 9783668432451

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Seller: AHA-BUCH GmbH, Einbeck, GermanyAHA-BUCH GmbH

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Druck auf Anfrage Neuware - Printed after ordering - Seminar paper from the year 2017 in the subject Business economics - Supply, Production, Logistics, grade: 1,0, University of Applied Sciences Fulda, language: English, abstract: The aim of this paper is to give an overview of challenges for logistics and supply chain management which are linked to multichannel and omnichannel retailing. For this purpose, the characteristics and forms of multi- and omnichannel retailing are described and developments and their implications for retailers are pointed out. In combination with best practice approaches in SCM, recommendations for successful omnichannel supply chains, especially for order fulfillment and distribution logistics shall be outlined.Starting with the definitions of multi- and omnichannel retailing in the second chapter, the third chapter will focus on specific challenges and appropriate implications for retailers' supply chain management that are related to multi- and omnichannel distribution. The fourth chapter will finish with a conclusion and an outlook.…

Seller Inventory # 9783668432451

Title
Supply Chain Management in Multichannel and Omnichannel Retailing
Author
Lisa Villing
Publisher
GRIN Verlag
Publication year
2017
Condition
Neu
Binding
Taschenbuch
Language
English
ISBN 10
3668432457
ISBN 13
9783668432451
Item weight
56 grams
Dimensions
210x148x3 mm

AHA-BUCH GmbH

Einbeck, Germany

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AbeBooks seller since August 14, 2006

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