The Subscription Boom: Why an Old Business Model is the Future of Commerce

Levinter, Adam

ISBN 10: 1773270710 / ISBN 13: 9781773270715

Published by Figure 1 Publishing, 2020

About this Item

Book is in very good condition and may include minimal underlining highlighting. The book can also include "From the library of" labels. May not contain miscellaneous items toys, dvds, etc. . We offer 100% money back guarantee and 24 7 customer service.

Seller Inventory # ZEV.1773270710.VG

Bibliographic Details

• Title: The Subscription Boom: Why an Old Business Model is the Future of Commerce
• Publisher: Figure 1 Publishing
• Publication Date: 2020
• Language: English
• ISBN 10: 1773270710
• ISBN 13: 9781773270715
• Binding: Hardcover
• Condition: very_good

About this title

Synopsis

In this clear and informed guide to the business model that’s set to dominate twenty-first-century commerce, Adam Levinter makes a compelling case that the phenomenal success of companies like Amazon, Netflix, Spotify, and Salesforce wouldn’t be possible without the foundation they all have in common: subscription. A surge of subscription boxes in 2012 earned buzz for offering everything from razors to meal kits to underwear; since then the model has proven to be adaptable, profitable, and resilient, even as many traditional retailers struggle to stay relevant in the digital economy. Levinter takes a close look at the leaders of the subscription-based economy to pinpoint the essential elements of the model, and prove that while the basic concept may be as old as magazines, the ubiquity of the internet is enabling a new way for businesses to scale and succeed. The Subscription Boom shows that the appeal to both customers and businesses makes subscription a smart play for virtually any business.

About the Author

Adam Levinter is the Founder and President of Scriberbase. He has extensive experience as a founder, operator, and advisor building companies and providing strategic guidance to senior executives. Adam also teaches at the University of Toronto, and is the creator and host of the popular podcast E2: Entrepreneurs Exposed. He is widely considered a “Subscription Expert,"