The Streaming Media Guide (Hardcover)

Language: English

Published by Taylor & Francis Ltd, London, 2019

1138367516 / 9781138367517

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Hardcover

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Hardcover. Streaming media has irreversibly revolutionised the ways in which media is transmitted and consumed. Most of us engage with streaming media on a daily basis via platforms that deliver our entertainment: Spotify, YouTube and Netflix are new brands which many of us engage with daily for our information and entertainment. It has created upheaval in the entire value chain and wiped out industries slow to adapt to it (like the video store rental chain). And it continues to evolve. Streaming media is transforming business communications in myriad ways, and it is becoming almost as crucial for project managers and marketers to understand streaming technology as it is for media professionals. The Streaming Media Guide demystifies the technology and features behind a successful streaming media service, especially in the context of how it is used by broadcasters and other media organisations. Common terms and systems being used in this space are presented and defined simply and clearly for non-technical readers. Best practice examples from Michael D'Oliveiro's experiences demonstrate how this technology can be successfully implemented.This book equips any media professional with the most basic of traditional media knowledge to enable confident conversations in the typical media organisation they work in. For technology-based graduates or dedicated broadcast professional seeking to refresh their understanding, this book provides enough information to form a solid foundation for day-to-day work. Finally, for leaders in cross-functional senior management matrices, information is provided to enable you to understand and exploit streaming media capabilities as a business. This will be the ultimate reference source, guaranteed to be bedside reading for anyone serious about using streaming media. This book demystifies the technology and features behind a successful streaming media service, especially in the context of how it is used by broadcasters and other media organisations. It will equip media professionals with the knowledge to enable confident conversations in the typical media organisation they work in. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.…

Seller Inventory # 9781138367517

Title
The Streaming Media Guide (Hardcover)
Author
Michael D'Oliveiro
Publisher
Taylor & Francis Ltd, London
Publication year
2019
Condition
new
Binding
Hardcover
Language
English
ISBN 10
1138367516
ISBN 13
9781138367517

AussieBookSeller

Truganina, VIC, Australia

5-star seller

AbeBooks seller since June 22, 2007

Shipping rates from Australia to U.S.A.

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The Nile Group Pty Ltd

42 Apex Drive
Truganina, VIC Australia 3029