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Bibliographic Details

Title: Strategor - English version All you need to know about strategy, from start-ups to multinationals
Publisher: DUNOD
Publication Date: 2024
Language: English
ISBN 10: 2100824244
ISBN 13: 9782100824243
Binding: Soft cover
Condition: fine

About this title

Synopsis

A comprehensive source on firm strategy, including business strategy, corporate strategy, and strategic management

Building on 35 years of experience and nine French editions, STRATEGOR is more than a toolbox. It systematically links theory, research, and strategy practice, providing a comprehensive view of all aspects of firm strategy.

STRATEGOR describes and analyzes the theories underpinning strategic thinking. Understanding these theories is essential for effectively and creatively formulating and implementing successful strategies.

To better connect theory and practice, the book includes real-life examples and cases from various industries worldwide. STRATEGOR also addresses current changes in the business landscape, such as digital transformation, AI, globalization and deglobalization, sustainability and CSR.

STRATEGOR'S +:

CURRENT CONTENT: it incorporates major technological and societal changes that impact companies and their strategies.
PRACTICAL ILLUSTRATIONS: it includes 50 real-life case studies and hundreds of examples that illustrate the concepts discussed.
SUPPLEMENTARY MATERIAL: it provides detailed analyses of the case studies, available on dunod.com.

STRATEGOR is the perfect strategy textbook for undergraduate, master and MBA students, participants.

About the Authors

Jo�o ALBINO-PIMENTEL est professeur de strat�gie internationale � l’universit� de Caroline du Sud aux �tats-Unis. Dipl�m� de l’universit� de S�o Paulo au Br�sil, il est �galement docteur en strat�gie d’entreprise de HEC Paris. Il a pr�c�demment enseign� � CBS (Copenhagen Business School) au Danemark. Sa recherche porte sur les strat�gies politiques des entreprises multinationales. Ses travaux r�cents sont parus dans Strategic Management Journal, Journal of International Business Studies et Global Strategy Journal.

Joao ALBINO-PIMENTEL is a professor of international business at the University of South Carolina, specializing in global and non-market strategy. He holds a PhD in strategic management from HEC Paris.

Rodolphe DURAND est le Joly Family Professor of Purposeful Leadership � HEC Paris et le fondateur et directeur acad�mique du centre Society and Organizations (S&O) lanc� en 2009. Ses domaines de recherche sont la diff�renciation des entreprises, les politiques de RSE et leurs liens avec la performance et l’avantage concurrentiel. Pour ses travaux, il a re�u des prix de l’American Sociological Association, de l’European Academy of Management et de la Strategic Management Society parmi d’autres. En tant que conseiller, senior advisor, et membre non-ex�cutif de conseils d’administration, il a aid� de nombreuses organisations � �tablir leur avantage concurrentiel, � d�velopper et � mettre en oeuvre leurs strat�gies.

Rodolphe DURAND is the Joly Family professor in purposeful leadership, the founder of the Society & Organizations Institute, and the director of the Purpose Center at HEC Paris.

Pierre DUSSAUGE est professeur de strat�gie d’entreprise � HEC Paris. Il est dipl�m� d’HEC et docteur de l’universit� Paris-Dauphine. Il a �t� professeur-visitant � la Ross Business School de l’Universit� du Michigan pendant de nombreuses ann�es.
Ses recherches r�centes, publi�es entre autres dans Strategic Management Journal, Journal of International Business Studies, Research Policy ou MIT Sloan Management Review, portent sur les alliances strat�giques internationales.

Pierre DUSSAUGE is a professor of strategic management at HEC Paris. A graduate of HEC Paris, he holds a PhD in management science from the Paris Dauphine-PSL University. He was a visiting professor at the University of Michigan for many years.

Laurence LEHMANN-ORTEGA, dipl�m�e de HEC Paris et docteure en sciences de gestion, est professeure � HEC Paris. Ses enseignements portent sur la cr�ation de business models innovants. Elle est co-autrice de (R�)inventez votre business model avec l’approche Odyss�e 3.14 aux �ditions Dunod. Elle est �galement directrice acad�mique du Trium EMBA de plusieurs programmes sur mesure pour les entreprises et intervient r�guli�rement en entreprise comme consultante et formatrice sur les th�matiques de la strat�gie et de l’innovation.

Laurence LEHMANN-ORTEGA is a graduate of HEC with a PhD in management science. She is a professor of strategy at HEC Paris. She is the co-author of "(Re)invent Your Business Model with the Odyssey 3.14 Approach", published by Dunod.

Louise BONGIOVANNI, traductrice.

Louise BONGIOVANNI, translator.

"About this title" may belong to another edition of this title.

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