36 Strategies of the Chinese, The: Adapting Ancient Chinese Wisdom to the Business World

Hou, Wee Chow; Luh, Lan Luh

ISBN 10: 0130265411 / ISBN 13: 9780130265418

Published by Pearson P T R, 1999

About this Item

May contain highlighting, handwriting or underlining through out the book. Book may show some wear. Used books may not contain supplements such as access codes, CDs, etc. Every item ships the same or next business day with tracking number emailed to you.

Seller Inventory # 3U1IBA003MG4_ns

Bibliographic Details

• Title: 36 Strategies of the Chinese, The: Adapting Ancient Chinese Wisdom to the Business World
• Publisher: Pearson P T R
• Publication Date: 1999
• Language: English
• ISBN 10: 0130265411
• ISBN 13: 9780130265418
• Binding: Soft cover
• Condition: Good

About this title

Synopsis

The "Thirty-six Strategies" are well-known to the Chinese and are frequently applied in business practices. No one can pinpoint the exact period in which the thirty-six strategies were written, nor the exact combinations of strategies that constitute the thirty-six. However, through the years, scholars have expediently adopted the thirty-six strategies as a set of common tactics used by the Chinese.
Though widely known and applied by the Chinese, these "Thirty-six Strategies" are less familiar to others. Even less-known are their strong applicability to business. This book attempts to bridge this gap of understanding between the East and other cultures of the world. It seeks to provide a timely insight into the mind of the Chinese strategist.

About the Author

Wee Chow Hou is currently Professor of Business Policy, Dean of the Faculty of Business Administration and Director of the Graduate School of Business, National University of Singapore.