Strategic Innovation and Sustainability : Rethinking Management for the Future of Business

Natalia Szozda

ISBN 10: 1041150261 / ISBN 13: 9781041150268

Published by Routledge, 2025

nach der Bestellung gedruckt Neuware - Printed after ordering - Drawing together research from across Central and Eastern Europe, this volume examines how organizations navigate the complex intersection of strategic innovation, digital transformation, and sustainability in emerging economies. Seller Inventory # 9781041150268

Synopsis:

Drawing together research from across Central and Eastern Europe, this volume examines how organisations navigate the complex intersection of strategic innovation, digital transformation, and sustainability in emerging economies.

Through 14 empirically-grounded chapters, the book reveals how companies across finance, healthcare, tourism, e-commerce, and manufacturing sectors respond to uncertainty while pursuing responsible business practices. The book offers unique value through its dual focus on academic rigour and practical application. Each chapter provides methodologically diverse insights - including case studies, surveys, and mixed-methods research - alongside concrete managerial recommendations. The three-part structure explores strategic paradoxes, digital technology implementation, and ESG integration, presenting a comprehensive framework for building resilient organisations in transitional economies.

This edited volume serves multiple audiences: Researchers, academics, and PhD students will find current research directions and methodological approaches; business leaders and policymakers will gain frameworks for implementing effective innovation strategies; and advanced students across business, sustainability, and regional studies programmes will benefit from its balanced theoretical and practical perspectives.

About the Author:

Natalia Szozda is an Associate Professor and Head of the Department of Logistics at Wroclaw University of Economics and Business, Poland. Since October 2024, she has also served as Vice-Dean of the Faculty of Business and Management.

Justyna M. Bugaj is an Associate Professor in the Department of Strategic Analysis at Kraków University of Economics, Poland.

Bibliographic Details

Title: Strategic Innovation and Sustainability : ...
Publisher: Routledge
Publication Date: 2025
Binding: Buch
Condition: Neu