Strategic Development : Methods and Models
Language: English
Published by John Wiley & Sons Jun 1998, 1998
- Softcover
- New
Seller: AHA-BUCH GmbH, Einbeck, GermanyAHA-BUCH GmbH
AbeBooks seller since August 14, 2006
Condition: New
£ 80.43
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Add to basketItem description from seller
Neuware - There are a range of views of the strategic development process within organisations. Some see the process as being purely creative, with little or no scope for analysis at any stage (hunch-and-hope). Others see it as being over-formalised, static and focusing on producing a strategic plan rather than on actions. The approach adopted in this book argues that for effective strategic decision making, creativity needs to be supported by structured methods. The strategic development process consists of a series of elements which need to be working effectively for the process to ensure the successful development of the organisation. These elements include objective setting and performance measurement, strategic initiative formulation, strategic evaluation and a process for modelling uncertain/uncontrollable factors. The book then presents a range of hard and soft methods and models capable of supporting them. These include the balanced scorecard, visioning, the TOWS matrix, cognitive mapping, scenario development, systems dynamics modelling, transformation methods such as reengineering, strategic investment appraisal and real option theory. The book should be of interest to both academics and practitioners concerned with strategic development and those teaching and researching in the fields of strategic management, management science and operational research. The book is developed from aprevious text Strategic Planning: Models and Analytical Techniques, (Wiley, 1992) following a similar approach and including some of the same methods and models but incorporating an entirely new set of articles including contemporary classics by Eden, Kaplan, Keeney, Porter, Schoemaker and others. …
Seller Inventory # 9780471974956
- Title
- Strategic Development : Methods and Models
- Author
- Robert Dyson
- Publisher
- John Wiley & Sons Jun 1998
- Publication year
- 1998
- Condition
- Neu
- Binding
- Taschenbuch
- Language
- English
- ISBN 10
- 0471974951
- ISBN 13
- 9780471974956
- Item weight
- 601 grams
- Dimensions
- 244x170x19 mm
"Synopsis" may belong to another edition of this title.
About the Author
Robert G. Dyson and Frances A. O'Brien are the authors of Strategic Development: Methods and Models, published by Wiley.
"About the title" may belong to another edition of this title.
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