Standing on the Shoulders of Giants: Hermann Vaske's Conversations With the Masters of Advertising. This item is unavailable.
16 ratings by Goodreads
Language: English
Published by Die Gestalten Verlag, 2001
- Softcover
- Used
Seller: Bay State Book Company, North Smithfield, RI, U.S.A.Bay State Book Company
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Softcover
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- Title
- Standing on the Shoulders of Giants: Hermann Vaske's Conversations With the Masters of Advertising
- Author
- Vaske, Hermann
- Publisher
- Die Gestalten Verlag
- Publication year
- 2001
- Condition
- very_good
- Binding
- Soft cover
- Language
- English
- ISBN 10
- 3931126692
- ISBN 13
- 9783931126698
No doubt about it - Hermann Vaske, advertising wizard, winner of the prestigious Grimme award and member of the Art Directors Club knows all there is to know about the power and deception of advertising. Witty and eminently competent he manages to extract interesting hometruths, amusing slip-ups and downright bizarre facts from the great and controversial giants of the industry. Entertaining and informative throughout, 'Standing on the Shoulders of Giants' assembles some of the best exchanges, statements and sometimes distinctly surreal conversations with, amongst others, Oliviero Toscani (Benneton), Phillipe Starck, Tony Scott, Wim Wenders and Damien Hirst.
"Synopsis" may belong to another edition of this title.
Review
...profiles the biggest names in advertising. -- USA Today
A series of entertaining and informative interviews with various creative giants. -- creativebase.com - advertising
A series of entertaining and informative interviews with various creative giants. -- creativebase.com - advertising
"About the title" may belong to another edition of this title.
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