"...honest, actionable, and entertaining..."—Sam Conniff
"A refreshing twist of French directness your business can't live without."—Lucy Werner
"Actionable advice you can actually use, right away."—Jocelyn Brady

How do you stand the f*ck out, like, for real? Louis Grenier became obsessed with finding this answer. Everyone explains that standing out is critical and yet… he could not find any practical guidance. Not in business books, podcast interviews, or marketing courses. It pissed him off… Like being told to draw an owl without ever having seen one.

Stand The F*ck Out is the guide Louis wished he had when he started his career as a naive “digital marketing enthusiast,” or when he burned through $20k in savings launching his first agency, or when he nearly got sacked from his dream job at a bootstrapped tech start-up.

Over the last 15 years, Louis worked at scrappy, growing, and corporate companies to become an expert in positioning. Along the way, he interviewed la cr�me de la cr�me of marketing on his podcast, Everyone Hates Marketers (with over 2 million downloads).

And after three years, input from 70 marketers, and over 5,000 comments and reactions, this book has been ripped apart and refined into exactly what works.

Unlike most positioning, branding, and lead generation advice, Stand The F*ck Out is actionable, simple, and even fun. Louis’ methodology takes you through four clear, easy-to-follow stages:

Insight Foraging to uncover what actually drives your customers.
Unique Positioning to give people a damn good reason to choose you.
Distinctive Brand to make a lasting impact they won’t forget.
Continuous Reach to keep the right people coming back and bring new ones in.

You’ll find practical exercises and real examples from every kind of business—big, small, B2C, B2B, and personal brands—immediately making it easy to use.

Alright, that's all you need to know for now...

Ready to stand the f*ck out?

Great, I'll see you inside.

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Store Description

We first started out as ?The Paperback Exchange,? a chain of physical bookstores where we would part exchange your beloved books for new stories to transport you to faraway places. However, as shopping started to evolve to online shops and marketplaces, we bid our stores goodbye to become ?PBShop.? This transition has only allowed us to blossom as we now ship thousands of titles to book lovers across the globe. We pride ourselves in being a community of local book lovers which allows our passion and devotion to shine in everything we do. In 2020 we not only celebrated our 20th birthday but our 1st birthday as being completely employee owned after becoming an E.O.T in September 2019. We are proud to be different and embrace standing apart on a book mountain by working from a virtual inventory which allows us to provide thousands of books that may be difficult to get for your bookshelf or your studies. Working with a number of different suppliers allows us to explore other avenues such as puzzles, sheet music and even stationery so we really do have something for everyone. Life is about being versatile in all realms of existence. If this is your first visit or you are a returning customer, we would like to welcome you to the PBShop family, for there is no friend as loyal as a book. We are a company who put our customers at the centre of everything we do as we understand the importance of reading because once you learn to read, you will forever be free. There are a whole lot of things in this world of ours that we are yet to explore, which is why we will forever inspire curious minds.

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Pbshop.co.uk Ltd
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Returns Policy
We ask all customers to contact us for authorisation should they wish to return their order. Orders returned without authorisation may not be credited.
If you wish to return, please contact us within 14 days of receiving your order to obtain authorisation.

Returns requested beyond this time will not be authorised.

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If you are a consumer you can withdraw from the contract in accordance with the following. Consumer means any natural person who is acting for purposes which are outside his trade, business, craft or profession.

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You have the right to withdraw from this contract within 14 days without giving any reason.

The withdrawal period will expire after 14 days from the day on which you acquire, or a third party other than the carrier and indicated by you acquires, physical possession of the last good or the last lot or piece.

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If you withdraw from this contract, we will reimburse to you all payments received from you, including the costs of delivery (except for the supplementary costs arising if you chose a type of delivery other than the least expensive type of standard delivery offered by us).

We may make a deduction from the reimbursement for loss in value of any goods supplied, if the loss is the result of unnecessary handling by you.

We will make the reimbursement without undue delay, and not later than 14 days after the day on which we are informed about your decision to withdraw from this contract.

We will make the reimbursement using the same means of payment as you used for the initial transaction, unless you have expressly agreed otherwise; in any event, you will not incur any fees as a result of such reimbursement.

We may withhold reimbursement until we have received the goods back, or you have supplied evidence of having sent back the goods, whichever is the earliest.

You shall send back the goods or hand them over to PBShop.store US, Springfield Gardens, New York, U.S.A., +44 1285 712917, without undue delay and in any event not later than 14 days from the day on which you communicate your withdrawal from this contract to us. The deadline is met if you send back the goods before the period of 14 days has expired. You will have to bear the direct cost of returning the goods. You are only liable for any diminished value of the goods resulting from the handling other than what is necessary to establish the nature, characteristics and functioning of the goods.

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The delivery of newspapers, journals or magazines with the exception of subscription contracts; and
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Books are shipped from our US or UK warehouses. Delivery estimates allow for delivery from either location.

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