Speciality Shop Retailing: How to Run Your Own Store
Language: English
Published by John Wiley and Sons Ltd, 1997
- Hardcover
- Used
Seller: World of Books (was SecondSale), Montgomery, IL, U.S.A.World of Books (was SecondSale)
AbeBooks seller since December 20, 2007
Condition: Used - Good
£ 4.36
Quantity: 2 available
Add to basketItem description from seller
This text guides the reader through all the steps of setting up, starting and developing a small retail shop. The author explains how to find the right niche for your business, ideas for new retailers, determining which products to sell, and how to develop a realistic business plan. She outlines how to maintain records, how to manage inventory, and the best way to display merchandise. She also discusses how to make the most of your advertising budget. The book covers topics from choosing a location, store design to staffing the shop and advertising and promotion. It offers ideas and guidance to the beginning entrepreneur as well as an outlook for existing retailers.
Seller Inventory # 00102324316
- Title
- Speciality Shop Retailing: How to Run Your Own Store
- Author
- Carol L Schroeder
- Publisher
- John Wiley and Sons Ltd
- Publication year
- 1997
- Condition
- Good
- Binding
- Hardback
- Language
- English
- ISBN 10
- 0471147214
- ISBN 13
- 9780471147213
- A complete, step–by–step guide for beginning entrepreneurs
- Brimming with new ideas for established small retailers
- Includes valuable tips on how to make the most of your advertising budget
CAROL SCHROEDER (Madison, Wisconsin) is the owner of Orange Tree Imports, a gift shop located in Madison. Starting with no retail experience, Ms. Schroeder built the shop into a $1.5 million business employing over 30 full–time employees.
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About the Author
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World of Books (was SecondSale)
Montgomery, IL, U.S.A.
AbeBooks seller since December 20, 2007
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Founded in 2002, World of Books is a leading online destination for buying and selling both preloved and new books, committed to making sustainable reading accessible to all. With a mission to help people read more and waste less, World of Books offers a huge range of affordable, high-quality books — giving both new and preloved titles a second life. The company also operates World of Books – Sell Your Books, an easy-to-use platform that allows customers to trade in unwanted books for cash, helping to keep books in circulation while promoting sustainability. As a Certified B Corp, World of Books is driven by a vision to become the world’s largest and most sustainable dedicated online bookstore. The company measures its success through the positive environmental impact it creates, the value it provides to customers, and its ability to operate profitably while supporting its sustainable mission …
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