Soft-Wired: How the New Science of Brain Plasticity Can Change Your Life
Language: English
Published by Parnassus Publishing, 2013
- Softcover
- Used

Seller: ThriftBooks-Dallas, Dallas, TX, U.S.A.ThriftBooks-Dallas
AbeBooks seller since July 2, 2009
Condition: Used - Very good
£ 5.19
Quantity: 1 available
Add to basketItem description from seller
Seller Inventory # G0989432807I4N00
- Title
- Soft-Wired: How the New Science of Brain Plasticity Can Change Your Life
- Author
- Dr. Michael Merzenich PhD
- Publisher
- Parnassus Publishing
- Publication year
- 2013
- Condition
- Very Good
- Dust jacket
- No Jacket
- Binding
- Paperback
- Language
- English
- ISBN 10
- 0989432807
- ISBN 13
- 9780989432801
- Item weight
- 0.89 pounds
In Soft-Wired, Dr. Michael Merzenich--a world authority on brain plasticity--explains how the brain rewires itself across the lifespan, and how you can take control of that process to improve your life. In addition to fascinating descriptions of how your brain has produced your unique memories, skills, quirks, and emotions, Soft-Wired offers sound advice for evaluating your brain and gives clear, specific, scientifically proven guidance for how to rejuvenate, remodel, and reshape your brain to improve it at any age. What people are saying about Soft-Wired: "Soft-Wired is the most authoritative, useful and entertaining book on the subject of brain plasticity. Written by the scientist who launched the field, this book stands above them all. If you take Merzenich’s science to heart, you’ll understand how you came to be the person you are and how to become the better, stronger person you could be.” -Sandra Blakeslee, New York Times science writer "Soft-Wired is one of the most important books on health and aging ever written... if you are fifty or older you will want to read this book." -Jeff Hawkins, author of On Intelligence, co-founder of Grok, inventor of the Palm Pilot “Mike Merzenich’s innovative neuroscience research has revolutionized the way we view our brains. With practical advice that anyone can follow, Merzenich informs us that it’s never too late to improve our mental abilities. Soft-wired captures the brain’s Rx for living our entire lives with a brain operating at or near full capacity–after reading this book you’ll be equipped to control your neural destiny!” -Kelly Lambert, PhD, author of Lifting Depression and The Lab Rat Chronicles “Michael Merzenich is the neuroscientist who, more than any other,persuaded skeptical colleagues that our brain maps are plastic, and can change their structure and function with mental experience. But he is also a brilliant visionary and an extraordinary inventor who has put his vision into practice, and, to my knowledge, developed more effective computer-based brain exercises than anyone alive, wholly based on his detailed understanding of neuroplasticity. In this book, written for a popular audience in a personal way, he explains how plasticity affects the brain across the lifespan, with an emphasis on how to use it to deal with the fact our brains age, and are prone to decline. It contains the most compelling argument I have seen showing why our most sophisticated brain exercises are far better than medications, crosswords or “brain games” to improve and maintain our cognitive fitness, and it demonstrates they also provide us with protection from the symptoms of a broad spectrum of neurological diseases. He gives many compelling examples of people who had neurological injuries or diseases, and who got their cognitive functions back. He even shows that some risk factors for oAlzheimer’s Disease can be lowered, and symptoms delayed. Filled with fascinating facts about the brain, this book is also the very personal reflection on how to live, knowing that your brain is plastic, by a fascinating man who, at 71 years of age, is bursting with creativity, and whose own faculties continue to improve.” -Norman Doidge, M.D., Author of The Brain That Changes Itself
"Synopsis" may belong to another edition of this title.
About the Author
"About the title" may belong to another edition of this title.
ThriftBooks-Dallas
Dallas, TX, U.S.A.
AbeBooks seller since July 2, 2009
Shipping rates within U.S.A.
| Item | 4 to 8 business days | 4 to 8 business days |
|---|---|---|
| First item | £ 0.00 | £ 0.00 |
Payment methods
Store description
Seller's business information
Thrift Books Global LLC
18300 Cascade Ave S
Seattle, WA U.S.A. 98188
Terms of sale
We guarantee each book that we send you. If you have any problems, please contact
our dedicated customer service department. They will do everything possible to
ensure you are happy with your order.
Right of withdrawal
If you are a consumer you can withdraw from the contract in accordance with the following. Consumer means any natural person who is acting for purposes which are outside his trade, business, craft or profession.
Information regarding the right of withdrawal
Statutory right to withdraw
You have the right to withdraw from this contract within 14 days without giving any reason.
The withdrawal period will expire after 14 days from the day on which you acquire, or a third party other than the carrier and indicated by you acquires, physical possession of the last good or the last lot or piece.
To exercise the right of withdrawal, electronically fill in and submit a clear statement on our website, under "My Purchases" in "My Account". We will communicate to you an acknowledgement of receipt of such a withdrawal on a durable medium (e.g. by e-mail) without delay.
To meet the withdrawal deadline, it is sufficient for you to send your communication concerning your exercise of the right of withdrawal before the withdrawal period has expired.
Effects of withdrawal
If you withdraw from this contract, we will reimburse to you all payments received from you, including the costs of delivery (except for the supplementary costs arising if you chose a type of delivery other than the least expensive type of standard delivery offered by us).
We may make a deduction from the reimbursement for loss in value of any goods supplied, if the loss is the result of unnecessary handling by you.
We will make the reimbursement without undue delay, and not later than 14 days after the day on which we are informed about your decision to withdraw from this contract.
We will make the reimbursement using the same means of payment as you used for the initial transaction, unless you have expressly agreed otherwise; in any event, you will not incur any fees as a result of such reimbursement.
We may withhold reimbursement until we have received the goods back, or you have supplied evidence of having sent back the goods, whichever is the earliest.
You shall send back the goods or hand them over to ThriftBooks-Dallas, Dallas, Texas, U.S.A., without undue delay and in any event not later than 14 days from the day on which you communicate your withdrawal from this contract to us. The deadline is met if you send back the goods before the period of 14 days has expired. You will have to bear the direct cost of returning the goods. You are only liable for any diminished value of the goods resulting from the handling other than what is necessary to establish the nature, characteristics and functioning of the goods.
Exceptions to the right of withdrawal
The right of withdrawal does not apply to:
- The delivery of newspapers, journals or magazines with the exception of subscription contracts; and
- The supply of digital content which is not supplied on a tangible medium (e.g. on a CD or DVD) if you accepted when you placed your order that we could start to deliver it, and that you could not withdraw once delivery had started.
Shipping terms
All domestic Standard and Expedited shipments are distributed from our warehouses by OSM, then handed off to the USPS for final delivery.
2-Day Shipping is delivered by FedEx, which does not deliver to PO boxes.
International shipments are tendered to the local postal service in the destination country for final delivery – we do not use courier services for international deliveries.