Small Business Management: An Entrepreneurial Emphasis with CD-ROM {THIRTEENTH EDITION}

Longenecker, Justin G., Carlos W. Moore, J. William Petty, and Leslie E. Palich

ISBN 10: 0324323425 / ISBN 13: 9780324323429

Published by South-Western Publishing Co., Mason, Ohio, 2006

About this Item

"You'll find practical concepts, realistic insights, and the proven resources you need to successfully manage and lead a small busines. Learn how to maintain a competitive advantage without sacrificing a sense of integrity as you follow your entrepreneurial dreams. Packed with a wealth of fresh, new examples and practical applications facing small business owners and entrepreneurs today, this edition provides a complete resource you'll want to keep on hand and in the years of business success ahead." This book has 636 pages and is illustrated throughout + UNOPENED CD-ROM. The book contains NO internal markings whatsoever.

Seller Inventory # 023552

Bibliographic Details

• Title: Small Business Management: An Entrepreneurial Emphasis with CD-ROM {THIRTEENTH EDITION}
• Publisher: South-Western Publishing Co., Mason, Ohio
• Publication Date: 2006
• Language: English
• ISBN 10: 0324323425
• ISBN 13: 9780324323429
• Binding: Illustrated Hardcover
• Edition: Thirteenth Edition {First Printing}
• Condition: Fine
• Dust Jacket Condition: No Jacket
• Seller catalogs:
  • Business

About this title

Synopsis

Small Business Management, with its loyal following and great package, is far and away the market leading text in small business and has been for many years. It is a proven text, comprehensive in its approach, with the best fully integrated content, graphics, and resources devoted to business plan development. SBM has always been a step ahead of the competition (first to cover family businesses and first to integrate computer technology for small business) and continues to provide innovative coverage in each new edition. Increasingly adopted in hybrid courses that combine small business management and entrepreneurship and in standalone entrepreneurship courses, SBM shows aspiring business owners not only how to start a business but how to grow one.