Six Sigma for Growth: Driving Profitable Top-Line Results
Language: English
Published by John Wiley & Sons Inc, 2005
- Hardcover
- Used
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- Title
- Six Sigma for Growth: Driving Profitable Top-Line Results
- Author
- Abramowich, Edward
- Publisher
- John Wiley & Sons Inc
- Publication year
- 2005
- Condition
- Good
- Binding
- hardcover
- Language
- English
- ISBN 10
- 0470821337
- ISBN 13
- 9780470821336
- Item weight
- 20 ounces
- Dimensions
- 6x0x9
Over the years, Six Sigma has become commonplace in a variety of industries both operational and service oriented in nature. This has been in response to the intensely competitive environment that most businesses today operate in. This book provides a framework on how companies can apply Six Sigma methodologies to where it can make the biggest difference, to drive growth. The approach outlined enables companies to focus their Six Sigma initiatives on growth by expanding its scope from continuous improvement to one of continuous innovation. It applies the structured Six Sigma methodology to understanding customers and their problems in depth, so that companies can continuously work to offer product and services that customer′s value. It is aimed at helping companies with existing Six Sigma initiatives to focus them towards growth as well as to help non–Six Sigma companies enhance their Sales and Marketing efforts by giving them the Six Sigma tool set.
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