Make the Show: How to Start a Podcast, Build a Real Audience, and Make a Show Worth Coming Back To
Language: English
Published by Staten House, 2026
- Softcover
- New

Seller: California Books, Miami, FL, U.S.A.California Books
AbeBooks seller since October 27, 2023
Condition: New
£ 19.46
Quantity: Over 20 available
Add to basketSeller Inventory # I-9798905996269
- Title
- Make the Show: How to Start a Podcast, Build a Real Audience, and Make a Show Worth Coming Back To
- Author
- Hamilton, Mike
- Publisher
- Staten House
- Publication year
- 2026
- Condition
- New
- Binding
- Soft cover
- Language
- English
- ISBN 13
- 9798905996269
You have been thinking about starting a show for a while now. Maybe it is a podcast. Maybe it is video. Maybe you are not even sure what format yet. You just know there is something you want to say, something you want to build — and you keep almost starting. This book is for you. Make the Show is a practical, plainspoken guide to building a real podcast or video show — from the first idea through launch, audience growth, sponsorships, and sustainability. No jargon. No magic formulas. No promise of a million downloads if you follow seven secret steps. Just the real work, explained clearly, by someone who has built 100+ shows.
You will learn how to:
• Define your show's promise before you spend a dollar on gear
• Choose the right format for your actual life — not your fantasy schedule
• Record, edit, and publish with what you have right now
• Name, design, and distribute a show that people can actually find
• Build an audience by earning the right people, not chasing everyone
• Structure episodes that feel built, not just recorded
• Work with guests professionally and protect yourself legally
• Get your first sponsors — and know when you are ready
• Use AI to carry the weight without losing your voice
• Build a show you can keep making when life gets complicated This book is especially for people who remember when shows felt like shows. People who watched appointment television, recorded mixtapes, and remember when MTV played music videos. People who have lived through enough media shifts to know that the tools change, but a good show is still a good show. You do not have to be young to make something worth watching. You do not have to pretend you were born online. You just have to make the show. The companion workbook — 39 worksheets, 13 templates, and a Show Bible Starter — is available separately at thatmikehamilton.com/workbook.
Start simple. Tell the truth. Keep going.
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California Books
Miami, FL, U.S.A.
AbeBooks seller since October 27, 2023
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