Selling Is Simple : If You Don't Make It Complicated
Bach, Karl
Sold by Better World Books, Mishawaka, IN, U.S.A.
AbeBooks Seller since 3 August 2006
Used - Soft cover
Condition: Used - Good
Ships within U.S.A.
Quantity: 1 available
Add to basketSold by Better World Books, Mishawaka, IN, U.S.A.
AbeBooks Seller since 3 August 2006
Condition: Used - Good
Quantity: 1 available
Add to basketPages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
Seller Inventory # 46628525-6
Karl Bach was a penniless and uneducated German-Jewish immigrant. He spoke very little English and, to top it off, he had a physical impediment. Not being able to get any other job, he enlisted as a Fuller Brush salesman. Within two months, he became the most productive salesman Fuller had ever had. From a standing start, he had developed irresistible sales techniques. He applied those methods and insights to the life insurance business. Within three years, he became one of the most successful life insurance producers in the US. He founded and became principal owner of the San Francisco Life Insurance Company, which eventually merged with the Philadelphia Life Insurance Company. He became a very, very wealthy man. In this book, Karl reveals his enormously successful salesmanship methods. Here are some of the revealing chapters:
Ch. I: Selling is Never Work -- It's Fun!
Ch. III: Selling is Knowing Human Nature
Ch. VI: Selling While Listening to Your Own Questions
... And there is much, much more!
If you are in any area of selling, you should be able to at least quadruple your performance by reading this groundbreaking book and following its precepts. There is no reason why you shouldn't be as successful as Karl Bach -- you have so much more going for yourself than he did.
If you are in any area of sales and want to multiply your performance and your income, you owe it to yourself to buy this book. You and your family will be glad you did.
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