Selling With Noble Purpose: How to Drive Revenue and Do Work That Makes You Proud
Language: English
Published by Wiley, 2020
- Hardcover
- Used
Seller: World of Books (was SecondSale), Montgomery, IL, U.S.A.World of Books (was SecondSale)
AbeBooks seller since December 20, 2007
Condition: Used - Very good
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Add to basketItem description from seller
Don't let anyone tell you that you have to choose between making money and making a difference. Selling With Noble Purpose: How to Drive Revenue and Do Work That Makes You Proud, 2nd Edition is an update of the acclaimed book that changed the game in sales. Using real-world data, compelling stories and psychological research, Selling With Noble Purpose explains why salespeople who genuinely understand how they can make a difference to customers outsell those who only focus on internal targets and quotas. Sales leadership experts McLeod and Lotardo reveal how a Noble Sales Purpose (NSP) can drive a team to outstanding sales numbers. Whether you're an executive, manager or aspiring sales leader, you'll discover how to find your own Noble Sales Purpose and create a sales force of True Believers. This new edition covers: How firms overcome ferocious competition and how you can do the sameWhy sales organizations with a clear NSP outperform traditional sales teamsHow to avoid the trap of behaving like a transactional salespersonWhy well-intended leaders often unknowingly erode purpose and differentiationHow to use your NSP to increase customer engagementWhy an NSP gives you clarity during times of uncertainty In an era where organizations often believe that money is the primary way to motivate salespeople, Selling with Noble Purpose offers and exciting and sustainable alternative.…
Seller Inventory # 00110289245
- Title
- Selling With Noble Purpose: How to Drive Revenue and Do Work That Makes You Proud
- Author
- Lisa Earle Mcleod
- Publisher
- Wiley
- Publication year
- 2020
- Condition
- Very Good
- Binding
- Hardback
- Language
- English
- ISBN 10
- 1119700884
- ISBN 13
- 9781119700883
- Edition
- 2nd Edition
Don't let anyone tell you that you have to choose between making money and making a difference.
Selling With Noble Purpose: How to Drive Revenue and Do Work That Makes You Proud, 2nd Edition is an update of the acclaimed book that changed the game in sales. Using real-world data, compelling stories and psychological research, Selling With Noble Purpose explains why salespeople who genuinely understand how they can make a difference to customers outsell those who only focus on internal targets and quotas.
Sales leadership experts McLeod and Lotardo reveal how a Noble Sales Purpose (NSP) can drive a team to outstanding sales numbers. Whether you're an executive, manager or aspiring sales leader, you'll discover how to find your own Noble Sales Purpose and create a sales force of True Believers. This new edition covers:
- How firms overcome ferocious competition and how you can do the same
- Why sales organizations with a clear NSP outperform traditional sales teams
- How to avoid the trap of behaving like a transactional salesperson
- Why well-intended leaders often unknowingly erode purpose and differentiation
- How to use your NSP to increase customer engagement
- Why an NSP gives you clarity during times of uncertainty
In an era where organizations often believe that money is the primary way to motivate salespeople, Selling with Noble Purpose offers and exciting and sustainable alternative.
"Synopsis" may belong to another edition of this title.
About the Author
Lisa Earle Mcleod Lisa Earle McLeod is an advisor, consultant, and speaker, who works with senior executives and sales teams around the world. Her clients include Salesforce, LinkedIn, Roche, Dave & Busters, and Peterbilt.
An expert in sales, leadership, and emotional engagement, Lisa is the author of five bestselling books. Her work has been featured in Forbes, Fortune, and The New York Times.
Elizabeth Lotardo is a consultant and researcher who helps organizations drive revenue and engagement through noble purpose. She is a popular LinkedIn Learning author, and her work has been featured in The Wall Street Journal and on NPR.
"About the title" may belong to another edition of this title.
World of Books (was SecondSale)
Montgomery, IL, U.S.A.
AbeBooks seller since December 20, 2007
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Founded in 2002, World of Books is a leading online destination for buying and selling both preloved and new books, committed to making sustainable reading accessible to all. With a mission to help people read more and waste less, World of Books offers a huge range of affordable, high-quality books — giving both new and preloved titles a second life. The company also operates World of Books – Sell Your Books, an easy-to-use platform that allows customers to trade in unwanted books for cash, helping to keep books in circulation while promoting sustainability. As a Certified B Corp, World of Books is driven by a vision to become the world’s largest and most sustainable dedicated online bookstore. The company measures its success through the positive environmental impact it creates, the value it provides to customers, and its ability to operate profitably while supporting its sustainable mission …
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