A Self-Help Guide for Copywriters: A resource for writing headlines and building creative confidence

Dan B Nelken

522 ratings by Goodreads

Language: English

Published by Nelken Creative Incorporated, 2022

177778350X / 9781777783501

  • Softcover
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Seller: World of Books (was SecondSale), Montgomery, IL, U.S.A.World of Books (was SecondSale)

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Softcover

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From aspiring to expiring copywriters, this book will help you become a more efficient, more confident creative. In other words, you'll make more money. And friends.It's a little about the creative process and a lot about the craft of writing headlines, with over two hundred example ads.If you're looking for killer headline formulas that can't fail, data-driven headline conversion hacks, SEO secrets (Google doesn't want you to know), or can't-miss clickbait headlines, you can find everything you need in a search bar. If you want to learn how to come up with a crap ton of ideas and turn them into headlines that bring personality to your writing, click add to cart.Oh, and as much as the title of this book, A Self-Help Guide for Copywriters, was meant to be a little tongue-in-cheek, it's the only book on creativity in advertising that takes on the subject of creative self-doubt. It will help you whack-a-mole self-doubting thoughts before they can even get a word in.Note: This is also a great resource for people who dislike copywriters. Read this book and soon you'll be able to casually point out flaws in their work, making the fragile copywriter in your life feel even more insecure.…

Seller Inventory # 00107603893

Title
A Self-Help Guide for Copywriters: A resource for writing headlines and building creative confidence
Author
Dan B Nelken
Publisher
Nelken Creative Incorporated
Publication year
2022
Condition
Good
Binding
Paperback
Language
English
ISBN 10
177778350X
ISBN 13
9781777783501

World of Books (was SecondSale)

Montgomery, IL, U.S.A.

5-star seller

AbeBooks seller since December 20, 2007

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Founded in 2002, World of Books is a leading online destination for buying and selling both preloved and new books, committed to making sustainable reading accessible to all. With a mission to help people read more and waste less, World of Books offers a huge range of affordable, high-quality books — giving both new and preloved titles a second life. The company also operates World of Books – Sell Your Books, an easy-to-use platform that allows customers to trade in unwanted books for cash, helping to keep books in circulation while promoting sustainability. As a Certified B Corp, World of Books is driven by a vision to become the world’s largest and most sustainable dedicated online bookstore. The company measures its success through the positive environmental impact it creates, the value it provides to customers, and its ability to operate profitably while supporting its sustainable mission …

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