The Secrets of Strategic Management: : The Ansoffian Approach

Peter H Antoniou

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Language: English

Published by Booksurge Publishing, 2006

141961178X / 9781419611780

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During the first half of the 20th century most American managers were trained to believe that simple solutions to business problems were the successful solutions, and that complex solutions were suspect. This conviction worked very well during the first half of the 20th century when the prescription for success was: 'make it as simple as possible'. This prescription will become dangerous during the turbulent 21st century when simple responses are guaranteed to fail. This book is written on a prescription for success offered by the renowned physicist Albert Einstein. Translated into managerial language this prescription states: MAKE THE ORGANIZATION'S RESPONSE TO THE ENVIRONMENT AS SIMPLE AS POSIBLE, BUT NOT SIMPLER. Since the business environment of the 21st century is very complex, the readers should be prepared to cope with substantial complexity. This book offers the behind the scenes ways to cope with this complexity.

Seller Inventory # CIN141961178XG

Title
The Secrets of Strategic Management: : The Ansoffian Approach
Author
Peter H Antoniou
Publisher
Booksurge Publishing
Publication year
2006
Condition
Good
Binding
Paperback
Language
English
ISBN 10
141961178X
ISBN 13
9781419611780

World of Books Inc

Montgomery, IL, U.S.A.

2-star seller

AbeBooks seller since March 23, 2026

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