Scriptwriting for High-Impact Videos: Imaginative approaches to delivering factual information

Morley, John Charles

ISBN 10: 0595449387 / ISBN 13: 9780595449385

Published by iUniverse, 2008

May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less. Seller Inventory # G0595449387I4N00

Synopsis:

Whether you're just starting out or firmly entrenched in the field of informational video, you'll find this exciting new edition a scriptwriter's bible filled with stimulating examples and thought-provoking questions to unleash your creativity. You'll learn how to turn ideas into high-impact scripts-for corporate, medical, religious educational, and government videos. You'll be given a systematic, step-by-step approach to the creative process that you can adapt to virtually any situation. And you'll be shown proven techniques for communicating visually and writing for the ear, seven essential strategies for improving any video, plus guidelines for involving content experts and decision makers in the process while still maintaining creative control.

Also inside:
Numerous examples and ideas to spark your imagination, including project proposals, creative treatments, research and interview questions, techniques for using drama and humor, and a complete list of creative approaches you can adapt to your next script.

About the Author: John Morley has written for clients including CitiBank, Mattel, GTE, Hitachi Data Systems, Pioneer Electronics, Hyundai, Toyota, Lexus and Nissan.He has conducted numerous seminars on scriptwriting, taught at California State University, Northridge, and his Script Werx software is used by thousands of writers, including the writing staff of Saturday Night Live.

Bibliographic Details

Title: Scriptwriting for High-Impact Videos: ...
Publisher: iUniverse
Publication Date: 2008
Binding: Paperback
Condition: Very Good
Dust Jacket Condition: No Jacket
Edition: 2nd Edition