Science v. Story

Language: English

Published by University of California Press, US, 2024

0520380827 / 9780520380820

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Uncovering common threads across types of science skepticism to show why these controversial narratives stick and how we can more effectively counter them through storytelling  Science v. Story analyzes four scientific controversies-climate change, evolution, vaccination, and COVID-19-through the lens of storytelling. Instead of viewing stories as adversaries to scientific practices, Emma Frances Bloomfield demonstrates how storytelling is integral to science communication. Drawing from narrative theory and rhetorical studies, Science v. Story examines scientific stories and rival stories, including disingenuous rival stories that undermine scientific conclusions and productive rival stories that work to make science more inclusive.  Science v. Story offers two tools to evaluate and build stories: narrative webs and narrative constellations. These visual mapping tools chart the features of a story (i.e., characters, action, sequence, scope, storyteller, and content) to locate opportunities for audience engagement. Bloomfield ultimately argues that we can strengthen science communication by incorporating storytelling in critical ways that are attentive to audience and context.

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Title
Science v. Story
Author
Emma Frances Bloomfield
Publisher
University of California Press, US
Publication year
2024
Condition
New
Binding
Paperback
Language
English
ISBN 10
0520380827
ISBN 13
9780520380820
Item weight
408 grams

Rarewaves USA

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