THE INNER SIDE OF ADVERTISING A Practical Handbook for Advertisers, those engaged in Advertising, & Students

Language: English

Published by The Library Press, London, 1921

  • Hardcover
  • Used
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Seller: Douglas Books, Tunbridge Wells, United KingdomDouglas Books

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AbeBooks seller since February 25, 2002

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Hardcover

Condition: Used - Very good

£ 40.00

£ 22.00 shipping 
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Item description from seller

f/piece (author photo w.tissue guard)+347, num.ills inc. 14 plates (3 col.); outer sides of endpapers browned, otherwise internally clean, tight & unmarked, Red cloth covers with gilt-lettered sp. clean and virtually unworn, v.sl.hint of sunfading to sp. A comprehensive and entertaining work with coverage of printing, advertisement design, types of advertising, 'psychology of salesmanship' and psychological topics such as 'association of ideas' and memory, practical issues such as organizing campaigns, design process etc. Apparently scarce, and certainly so in this condition.

Seller Inventory # 005049

Bibliographic details

Title
THE INNER SIDE OF ADVERTISING A Practical Handbook for Advertisers, those engaged in Advertising, & Students
Author
FREER, Cyril C.
Publisher
The Library Press, London
Publication year
1921
Condition
VG
Dust jacket
No Jacket
Binding
Hardcover
Language
English
Edition
1st ed.
Dimensions
15 Cm x 22 Cm
Seller catalogs
Industry, Crafts, Technology, Occupations

Douglas Books

Tunbridge Wells, United Kingdom

4-star seller

AbeBooks seller since February 25, 2002

Shipping rates from United Kingdom to U.S.A.

Item8 to 12 business days5 to 10 business days
First item£ 22.00£ 28.00
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Private dealer from home.

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Science, Linguistics, Religion, Philosophy, Psychology & Human Sciences, Mathematics, Medicine & History of Medicine, History of Science &Technology

Seller's business information

Douglas Books

United Kingdom