The Routledge Companion to Innovation Management (Routledge Companions in Business, Management and Marketing)
Language: English
Published by Taylor & Francis Group, 2020
Series: Book 80 of 102 - Routledge Companions in Business, Management and Accounting
- Softcover
- New
Seller: Majestic Books, Hounslow, United KingdomMajestic Books
AbeBooks seller since January 19, 2007
Condition: New
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pp. 600.
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- Title
- The Routledge Companion to Innovation Management (Routledge Companions in Business, Management and Marketing)
- Publisher
- Taylor & Francis Group
- Publication year
- 2020
- Condition
- New
- Binding
- Soft cover
- Language
- English
- ISBN 10
- 036765606X
- ISBN 13
- 9780367656065
- Series
- Book 80 of 102: Routledge Companions in Business, Management and Accounting
Innovation contributes to corporate competitiveness, economic performance and environmental sustainability. In the Internet era, innovation intelligence is transferred across borders and languages at an unprecedented rate, yet the ability to benefit from it seems to become more divergent among different corporations and countries. How much an organization can benefit from innovation largely depends on how well innovation is managed in it. Thus, there is a discernible increase in interest in the study of innovation management. This handbook provides a comprehensive guide to this subject.
The handbook introduces the basic framework of innovation and innovation management. It also presents innovation management from the perspectives of strategy, organization and resource, as well as institution and culture. The book’s comprehensive coverage on all areas of innovation management makes this a very useful reference for anyone interested in the subject.
"Synopsis" may belong to another edition of this title.
About the Author
Jin Chen is Professor at Tsinghua University, Beijing, China.
Alexander Brem is Professor at Friedrich-Alexander-Universität Erlangen-Nürnberg and University of Southern Denmark.
Eric Viardot is Director of the Global Innovation Management Centre and Permanent Professor of Strategy and Marketing at EADA Business School in Barcelona, Spain.
Poh Kam Wong is Professor in Entrepreneurship and Innovation strategy at the NUS Business School, National University of Singapore.
"About the title" may belong to another edition of this title.
Majestic Books
Hounslow, United Kingdom
AbeBooks seller since January 19, 2007
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