Roadmap to Revenue: How to Sell the Way Your Customers Want to Buy

Kristin Zhivago

33 ratings by Goodreads

Language: English

Published by Bristol & Shipley Press, 2011

0974917923 / 9780974917924

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  • Used
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Seller: World of Books (was SecondSale), Montgomery, IL, U.S.A.World of Books (was SecondSale)

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Hardcover

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Item description from seller

Buyers have changed the way they buy. But sellers have been slow to change the way they sell. This disconnect is proving to be frustrating for both sellers and buyers. Sellers aren't getting the sales they need, and buyers aren't getting the information they need to make a buying decision.In this one-of-a-kind revenue-growth how-to book, Revenue Coach Kristin Zhivago lays out the method that she has used to help hundreds of business owners and managers reverse-engineer their successful sales so they can manufacture new sales in quantity.Armed with these methods, managers can map out their customers' buying process and take the right steps to support every stage of that buying process. They can position their products and services in a way that will make them more attractive and valuable to prospective customers. They can focus their efforts on marketing and selling methods that will work (and stop wasting money on those that won't); produce content that satisfies buyer concerns; and use social media channels in a way that appeals to customers - and leads to more sales.…

Seller Inventory # 00110287203

Title
Roadmap to Revenue: How to Sell the Way Your Customers Want to Buy
Author
Kristin Zhivago
Publisher
Bristol & Shipley Press
Publication year
2011
Condition
Very Good
Binding
Hardback
Language
English
ISBN 10
0974917923
ISBN 13
9780974917924

World of Books (was SecondSale)

Montgomery, IL, U.S.A.

5-star seller

AbeBooks seller since December 20, 2007

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Store description

Founded in 2002, World of Books is a leading online destination for buying and selling both preloved and new books, committed to making sustainable reading accessible to all. With a mission to help people read more and waste less, World of Books offers a huge range of affordable, high-quality books — giving both new and preloved titles a second life. The company also operates World of Books – Sell Your Books, an easy-to-use platform that allows customers to trade in unwanted books for cash, helping to keep books in circulation while promoting sustainability. As a Certified B Corp, World of Books is driven by a vision to become the world’s largest and most sustainable dedicated online bookstore. The company measures its success through the positive environmental impact it creates, the value it provides to customers, and its ability to operate profitably while supporting its sustainable mission …

Seller's business information

SBYB, Inc.

900 Knell Rd
Montgomery, IL U.S.A. 60538