Review Comment Analysis for E-commerce

Zhang, Rong (Editor)/ Aoying Zhou/ Wenzhe Yu

ISBN 10: 9813100044 / ISBN 13: 9789813100046

Published by World Scientific Pub Co Inc, 2016

About this Item

1st edition. 154 pages. 9.25x6.25x0.75 inches. In Stock.

Seller Inventory # x-9813100044

Bibliographic Details

• Title: Review Comment Analysis for E-commerce
• Publisher: World Scientific Pub Co Inc
• Publication Date: 2016
• Language: English
• ISBN 10: 9813100044
• ISBN 13: 9789813100046
• Binding: Hardcover
• Condition: Brand New

About this title

Synopsis

This book presents the recent achievements on the processing of representative user generated content (UGC) on E-commerce websites. This large size of UGC is valuable information for data mining to help customer/object profiling. It provides a comprehensive overview on the concept of customer credibility, object-oriented review summarization technology and content-based collaborative filtering algorithm. It covers a feedback mechanism which is designed to discover customer credibility, which is used to define the professional degree of review content; product-oriented review summarization for restaurants or trip arrangements, and introduced content-based collaborative filtering for product recommendation.