Technology is revolutionizing the way real estate is designed, operated, and valued. It is democratizing access to capital and information, changing the way tenants use space, and eroding the power of regulation. Billions of dollars are funding these new real estate technologies and operating models. Value is shifting away from the assets themselves toward those who understand the needs of specific end-users and can use technology to deliver comprehensive, on-demand solutions. With all of these developments, there is an urgent need for a resource that helps industry practitioners think differently about their investment, customers, and competition.
Rethinking Real Estate answers that call. It explores the impact of technology on all asset types ― from retail projects, through lodging and residential properties, to office buildings and industrial facilities. Based on the author’s two decades of experience working across four continents alongside the world’s leading real estate investors, as well as hundreds of conversations with start-up founders and venture capitalists, this book provides practitioners with key insights, methodologies, and practical strategies to identify risks, take advantage of emerging opportunities, evaluate new competitors, and transform their organization, project, venture, or career.
Whether you are an investor, developer, operator, broker, lender, facility manager, designer, planner, or technology entrepreneur, this book will help you navigate the exciting period ahead.
“Core reading for investors looking to understand what the future of real estate means for them.” (Jack Sibley, Innovation & Technology Strategies, Nuveen Real Estate)
“You have to read this book. It’s the clearest, most comprehensive analysis of the complete overhaul impacting real estate, largely driven by technology. Dror provides both an intellectual and practical dive into what is an incredibly exciting time for real estate sector.” (Charlie Green, Co-Founder and Co-CEO, The Office Group)
“Packs together complex topics in real estate, technology, venture investing, and innovation into almost a visual story, with anecdotes and humor. This book will help anyone that invests or operates institutional real estate to evaluate their strategy.” (Karen Hollinger, SVP of Strategic Initiatives, AvalonBay Communities)
“The real estate industry is changing. This book will help you make sense of it all by putting those changes into context and separating the facts from the noise.” (Brad Hargreaves, Founder & CEO, Common)
“...weaves together deep research with timely insights and observations about evolutionary forces in our society and explains how these changes have (and will) impact the entire real estate industry... If you need to understand the future of real estate, read this book now!” (Aaron Block, Founder & Managing Director, MetaProp Ventures; Co-Author of Proptech 101)
“Dror’s work is always like having a long-range lens/thermometer into the real estate industry. This book is no exception. He calls it years before the rest of the market sees it, and for that his role as soothsayer to the enlightened is invaluable. This book is every fund and asset manager’s chart around the challenges of the future. If you want to protect the asset of your long-term career in property, this book is your survival manual.” (Juliette Morgan, Head of Sustainable Development, British Land)
“We are in the middle of a huge change in how people interact with the built world. This book does a great job of breaking down all of the important trends in each asset class, with interesting examples and actionable takeaways in each chapter.” (Julia Arlt, Global Digital Real Estate Leader, PwC)
“At a point of rapid and exciting change in the real estate industry, Dror Poleg charts an expert and thought provoking course starting at the pyramids and moving into a technologically enabled future. Rethinking Real Estate is an essential read for those with aspirations to understand and lead this change.” (Richard Pickering, Chief Strategy Officer, UK, Cushman & Wakefield)
